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Whale Bath Toy Sprinkler

Fail

The top 5 brands take 100% of clicks, so Whale Bath Toy Sprinkler is a Fail.

Flapen Score
36
36 / 100
Ranks 2,561 of 3,143 Toys & Games niches · −10 vs the category median of 46
Market size
$134K/yr99K searches / yr
90-day growth
-17.1%search demand this quarter
Competition
91%top-5 click share · 5 brands · 10 sellers

Flapen Score

Whale Bath Toy Sprinkler against its category

The dotted line is the Toys & Games average. Past it, Whale Bath Toy Sprinkler is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whale Bath Toy Sprinkler market on Amazon at a glance

Shoppers on Amazon United States searched for Whale Bath Toy Sprinkler 99K times last year and spent an estimated $134K. All 5 brands take every click. Demand peaks in Apr–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 10.3% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
-17.1%
Conversion, latest week
10.3%
Market size, estimated
$134Ka year
Peak month
April3.0× the quietest month
Top search term
whale bath toy43K searches a year

02 · Price

A sale here is worth $13.17.

Listings sell for $13.17 on average, from $11.07 to $15.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,250 to 1,500 of them. At $13.17 that is $16K to $20K a year per listing.

Average price
$13.17under the $15 to $100 sweet spot
Price range
$11.07–$15.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,250–1,500
Revenue per listing a year
$16K–$20K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #286 within Bath Toys. It carries 2,084 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#286in Bath Toys
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
2,084per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Whale Bath Toy Sprinkler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 216%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Open — no brand owns it (0%)

Demand

Whale Bath Toy Sprinkler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Whale Bath Toy Sprinkler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whale bath toy43K/yr
  • whale bath toy sprinkler21K/yr
  • bath whale8K/yr
  • bath whale sprinkler7K/yr
  • light up whale bath toy sprinkler7K/yr
  • whale fountain bath toy3K/yr
  • toddla whale bath toy3K/yr
  • light up whale bath toy3K/yr
  • whale water spray toy2K/yr
  • whale sprinkler bath toy2K/yr

Reviews and returns

What reviews say buyers love and hate about Whale Bath Toy Sprinkler

We read the reviews and the return reasons for every product selling here.

48%of positive reviews mention “Fun/Entertainment Experience”
35%of negative reviews mention “Durability”
1.4%of orders come back
“broke very easily”
A buyer, on “Durability”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Whale Bath Toy Sprinkler questions

Answered from the same tracked data.