Water Growing Toys
FailDemand is soft, at -36.6% this quarter, so Water Growing Toys is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $37K/yr98K searches / yr
- 90-day growth
- -36.6%search demand this quarter
- Competition
- 48%top-5 click share · 14 brands · 29 sellers
Flapen Score
Water Growing Toys against its category
The dotted line is the Toys & Games average. Past it, Water Growing Toys is stronger. Inside it, weaker.
Market
The Water Growing Toys market on Amazon at a glance
Shoppers on Amazon United States searched for Water Growing Toys 98K times last year and spent an estimated $37K. The top 5 brands take 68% of clicks. Demand peaks in Apr–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -36.6%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $37Ka year
- Peak month
- April2.1× the quietest month
- Top search term
- water growing toys26K searches a year
02 · Price
A sale here is worth $12.93.
Listings sell for $12.93 on average, from $4.54 to $24.47. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $12.93 that is $0 to $1K a year per listing.
- Average price
- $12.93under the $15 to $100 sweet spot
- Price range
- $4.54–$24.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #766 within Bath Toys. It carries 646 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 8.9%
- Average rank
- #766in Bath Toys
- Average rating
- 4.25 starsAmazon United States average 4.42 stars
- Average reviews
- 646per listing
- Listings tracked
- 28
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Water Growing Toys products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 flat
Sellers
29
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
27%
- Brand 128%
- Brand 217%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Water Growing Toys search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Water Growing Toys search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- water growing toys26K/yr
- grow in water toys15K/yr
- toys that grow in water7K/yr
- grow animals4K/yr
- grow toys5K/yr
- magic grow5K/yr
- grow in water toys for kids7K/yr
- growing animals4K/yr
- grow animals in water8K/yr
- growing toys4K/yr
Reviews and returns
What reviews say buyers love and hate about Water Growing Toys
We read the reviews and the return reasons for every product selling here.
“Disappointed with size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Water Growing Toys questions
Answered from the same tracked data.








