Washable Paint for Toddlers 1-3
FailThe products selling today already average 4.7★, so Washable Paint for Toddlers 1-3 is a Fail.
- Flapen Score
- 47 / 100Top 42% of 3,143 Toys & Games niches · +1 vs the category median of 4647
- Market size
- $112K/yr77K searches / yr
- 90-day growth
- +5.9%search demand this quarter
- Competition
- 59%top-5 click share · 12 brands · 47 sellers
Flapen Score
Washable Paint for Toddlers 1-3 against its category
The dotted line is the Toys & Games average. Past it, Washable Paint for Toddlers 1-3 is stronger. Inside it, weaker.
Market
The Washable Paint for Toddlers 1-3 market on Amazon at a glance
Shoppers on Amazon United States searched for Washable Paint for Toddlers 1-3 77K times last year and spent an estimated $112K. The top 5 brands take 87% of clicks. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- +5.9%
- Conversion, latest week
- 8.2%
- Market size, estimated
- $112Ka year
- Peak month
- November16.1× the quietest month
- Top search term
- washable paint for toddlers 1-348K searches a year
02 · Price
A sale here is worth $17.87.
Listings sell for $17.87 on average, from $5.49 to $34.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $17.87 that is $4K to $9K a year per listing.
- Average price
- $17.87inside the $15 to $100 sweet spot
- Price range
- $5.49–$34.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Drawing & Painting Supplies. It carries 2,869 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Drawing & Painting Supplies
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 2,869per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Washable Paint for Toddlers 1-3 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Crayola Washable Kids Paint (6ct) School Supplies Painting Set for Kids Spring Crafts Art Teacher Gifts for Toddlers Ages 3+
- Price
- $5.49
- Rating
- 4.7/5
- Reviews
- 7,655
- Age
- 4y ago

ABEIER Washable Finger Paint for Toddlers 1-3 12 Non-Toxic Colors
- Price
- $13.16
- Rating
- 4.7/5
- Reviews
- 1,554
- Age
- 3y ago

Kids Painting Set 10 Count Washable Finger Paints for Toddlers Gift Bundle
- Price
- $27.51
- Rating
- 4.7/5
- Reviews
- 470
- Age
- 4y ago
![Crayola Washable Finger Paints (6ct) Teacher Classroom Must Haves Toddler Paint Set Nontoxic Finger Paint for Kids Arts & Crafts Supplies for Toddlers [Amazon Exclusive]](https://m.media-amazon.com/images/I/51BwKeRZEBL.jpg)
Crayola Washable Finger Paints (6ct) Teacher Classroom Must Haves Toddler Paint Set Nontoxic Finger Paint for Kids Arts & Crafts Supplies for Toddlers [Amazon Exclusive]
- Price
- $17.35
- Rating
- 4.8/5
- Reviews
- 8,077
- Age
- 11y ago

Kids Painting Set Washable Paint for Kids & Paint Cups Toddler Gift Bundle
- Price
- $17.85
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 4y ago
Trending
estimated 90-day click momentum
Shuttle Art Washable Finger Paint Set 53 PCS with 14 Colors (2 fl oz) Paint Brushes Sponge Palette Non-Toxic Finger Painting for Toddlers
- Price
- $25.16
- Rating
- 4.7/5
- Reviews
- 3,348
- Age
- 5y ago

Kids Painting Set Washable Paint for Toddlers Paint Sponges Gift Bundle
- Price
- $13.34
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

Kids Painting Set 10 Count Washable Finger Paints for Toddlers Gift Bundle
- Price
- $27.51
- Rating
- 4.7/5
- Reviews
- 470
- Age
- 4y ago

Kids Painting Set Washable Paint for Kids & Paint Cups Toddler Gift Bundle
- Price
- $17.85
- Rating
- 4.6/5
- Reviews
- 445
- Age
- 4y ago

ABEIER Washable Finger Paint for Toddlers Safe Non-Toxic 12 x 2oz Vibrant Colors Baby Safe Paint for Hand and Feet Mess Free Art Supplies for Kids Preschool Learning Gifts Ages 1-3 4 5 6+
- Price
- $19.44
- Rating
- 4.7/5
- Reviews
- 1,554
- Age
- 3y ago
Newest
by launch date
Kids Painting Set Washable Paint for Toddlers Paint Sponges Gift Bundle
- Price
- $13.34
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

TMOL Washable Paint for Kids 10 Colors (2 fl oz) 40 Pcs Non-Toxic Finger Paint Kit with Brushes Sponge Smock Toddler Art Supplies for Painting Craft & School Projects
- Price
- $18.26
- Rating
- 4.7/5
- Reviews
- 183
- Age
- 1y ago

Colorations Paraben-Free Simply Washable Tempera Paint Rainbow Plus 8-Pack
- Price
- $34.22
- Rating
- 4.7/5
- Reviews
- 1,161
- Age
- 1y ago

Honeysticks Non Toxic Finger Paint (6 Bright Colors) Washable from Skin Safe Finger Painting for Toddlers Kids Ages 1-3 2-4 3-5 Perfect First Paint for Little Artists Age 1+ Water Based Eco
- Price
- $29.57
- Rating
- 4.5/5
- Reviews
- 393
- Age
- 2y ago

ABEIER Washable Finger Paint for Toddlers Safe Non-Toxic 12 x 2oz Vibrant Colors Baby Safe Paint for Hand and Feet Mess Free Art Supplies for Kids Preschool Learning Gifts Ages 1-3 4 5 6+
- Price
- $19.44
- Rating
- 4.7/5
- Reviews
- 1,554
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
47
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
10%
- Crayola40%
- The Mega Deals21%
- ABEIER16%
- Cra-Z-Art5%
- Shuttle Art5%
- TBC The Best Crafts2%
- Open — no brand owns it (6 brands, 10%)
Demand
Washable Paint for Toddlers 1-3 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 16.1×
Search terms
Top Washable Paint for Toddlers 1-3 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- washable paint for toddlers 1-348K/yr
- paint for toddlers 1-317K/yr
- toddler safe paint6K/yr
- crayola pumpkin paint3K/yr
- crayola pumpkin painting kit4K/yr
Reviews and returns
What reviews say buyers love and hate about Washable Paint for Toddlers 1-3
We read the reviews and the return reasons for every product selling here.
“Missing color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Washable Paint for Toddlers 1-3 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








