Washable Crayons
FailThe average product has 6,769 reviews to catch up to, so Washable Crayons is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $329K/yr332K searches / yr
- 90-day growth
- +0.9%search demand this quarter
- Competition
- 57%top-5 click share · 11 brands · 134 sellers
Flapen Score
Washable Crayons against its category
The dotted line is the Toys & Games average. Past it, Washable Crayons is stronger. Inside it, weaker.
Market
The Washable Crayons market on Amazon at a glance
Shoppers on Amazon United States searched for Washable Crayons 332K times last year and spent an estimated $329K. The top 5 brands take 87% of clicks. Demand peaks in Mar. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 8.1% of those searches ended in a purchase.
Shoppers searched for this 332K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $329K a year.
- Searches, last 12 months
- 332K
- Growth, 90 days vs prior 90
- +0.9%
- Conversion, latest week
- 8.1%
- Market size, estimated
- $329Ka year
- Peak month
- March29.6× the quietest month
- Top search term
- washable crayons131K searches a year
02 · Price
A sale here is worth $12.24.
Listings sell for $12.24 on average, from $1.68 to $24.88. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $12.24 that is $9K to $12K a year per listing.
- Average price
- $12.24under the $15 to $100 sweet spot
- Price range
- $1.68–$24.88
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $9K–$12K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Drawing & Painting Supplies. It carries 6,769 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #52in Drawing & Painting Supplies
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 6,769per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Washable Crayons products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
134
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
57%
Top 20: 99%
Open market
9%
- Brand 149%
- Brand 215%
- Brand 313%
- Brand 47%
- Brand 54%
- Brand 64%
- Open — no brand owns it (5 brands, 9%)
Demand
Washable Crayons search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 29.6×
Search terms
Top Washable Crayons search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- washable crayons131K/yr
- washable crayons for toddlers 1-350K/yr
- washables crayons27K/yr
- crayons washable17K/yr
- crayola washable crayons23K/yr
- washable crayons for kids13K/yr
- crayolas lavables para nios6K/yr
- crayones lavables para nios6K/yr
- washable crayons for toddlers10K/yr
- toddler crayons washable6K/yr
Reviews and returns
What reviews say buyers love and hate about Washable Crayons
We read the reviews and the return reasons for every product selling here.
“all the colors came out very pale”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Washable Crayons questions
Answered from the same tracked data.








