How competitive is the Velvet Coloring Posters niche on Amazon United States?

11 brands and 16 sellers compete in Velvet Coloring Posters on Amazon United States. The top 5 Velvet Coloring Posters products take 39% of clicks and its top 5 brands hold 90% of demand.

What do buyers complain about in Velvet Coloring Posters?

Velvet Coloring Posters buyers on Amazon United States complain most about Color, Quality-Overall, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.6%.

What does it cost to enter the Velvet Coloring Posters niche?

Velvet Coloring Posters sells for $16.43 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $8.09–$41.29. The average incumbent carries 332 reviews — the moat a new listing must climb.

Velvet Coloring Posters

soft demand (-13.3% this quarter) — Velvet Coloring Posters doesn't clear our bar today.

Flapen Score

Skip it

Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 46

This niche Category average · 3,143 niches

Is Velvet Coloring Posters profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Velvet Coloring Posters is a $140K/yr Amazon United States market (283K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.

Velvet Coloring Posters: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.3% over the last 90 days and 3.0% of searches end in a purchase.

$140K

revenue / yr

Units sold / yr10K

Search volume / yr-13.3%283K

Conversion rate3.0%

Avg price$16.43

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers11 · 16

Top-5 product click share39%

Open market10%

Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 36 products

Top Velvet Coloring Posters products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Super Pack of 18 Fuzzy Velvet Coloring Posters (Artistic Edition) - Great for Family Time Arts & Crafts Travel Classrooms Care Facilities [For All Ages: Girls Boys Adults Toddlers and More]

Price: $14.55
Rating: 4.7/5
Reviews: 1,506
Age: 11y ago

HOTPLACY 48 Pcs 24 Style Fuzzy Velvet Coloring Posters Animal Fuzzy Posters

Price: $22.58
Rating: 4.4/5
Reviews: 60
Age: 1y ago

Super Pack of 18 Fuzzy Velvet Coloring Posters (Creative Edition) - Great for Family Time Arts & Crafts Travel Classrooms Care Facilities [All Ages Coloring: Girls Boys Adults Toddlers Teens]

Price: $13.90
Rating: 4.6/5
Reviews: 1,132
Age: 12y ago

Jetec 4 Pcs Velvet Art Coloring Books Spiral Bound Posters Felt Pages for Kids After School Travel Group Activities Friends

Price: $15.91
Rating: 4.5/5
Reviews: 113
Age: 2y ago

Super Pack of 18 Fuzzy Velvet Coloring Posters (Unicorn Fun Edition) - Great for Family Time Arts and Crafts Travel Quiet Time Sharing Parties [All Ages: Kids Girls Adults Toddlers Teens]

Price: $14.53
Rating: 4.8/5
Reviews: 346
Age: 4y ago

Newest

by launch date

Zhanmai 24 Pack Velvet Coloring Posters Fuzzy Velvet Coloring Posters Crafts for Kids Color Your Own Poster Bulk for Holiday School Party Activities Home(Mandala Animals)

Price: $15.27
Rating: 4.5/5
Reviews: 151
Age: 3mo ago

Zhanmai 24 Pack Velvet Coloring Posters Fuzzy Velvet Coloring Posters Crafts for Kids Color Your Own Poster Bulk for Holiday School Party Home Activities (Creatures)

Price: $14.01
Rating: 4.5/5
Reviews: 151
Age: 4mo ago

36 PCS Animal Coloring Posters Easy to Color Arts & Crafts Indoor Coloring Project for All Age DIY Painting Quiet Time Activity for Girls & Boys Birthday Christmas Gift for Toddlers Teens Adults

Price: $8.09
Rating: 4.6/5
Reviews: 24
Age: 6mo ago

YooNotee 48 Pack Velvet Coloring Posters Color Your Own Posters DIY Crafts Assorted Fuzzy Velvet Coloring Pages for Adults Family Art and Craft Project Holiday School Party Activities

Price: $20.48
Rating: 4.6/5
Reviews: 3
Age: 7mo ago

Cinrobiye 48 Pcs Velvet Coloring Posters Animals Fuzzy Posters to Color Bulk Felt Coloring Page Craft for Adults Teenagers All Ages Classroom Assisted Living Festive Holiday Art&Craft Activity

Price: $20.06
Rating: 4.6/5
Reviews: 39
Age: 8mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

39%

Top 20: 82%

Open market

Stuff2Color49%
Zhanmai27%
HOTPLACY7%
Jetec4%
Cinrobiye3%
OKIO2%
Open — no brand owns it (5 brands, 8%)

Velvet Coloring Posters demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume283KCVR3.0%Products36Brands11Top 5 Brands90%OOS Rate1.1%Rating4.6★Reviews332Avg BSR#1,073

Peak months: Dec · busiest ÷ quietest = 2.2×

What reviews say buyers love and hate about Velvet Coloring Posters

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews

Color32%

“The colors give vibrant colors”

Fun/Entertainment Experience13%

“Good fun”

Quality-Overall10%

“well made, and I think theyre a good choice for little kids who enjoy coloring”

Value For Money8%

“Worth money”

Design-Overall8%

“Great Quality and Designs”

What buyers complain about

61% of reviews

Color13%

“If they color outside of the lines it doesn't show up on the black”

Quality-Overall10%

“Poor marker quality”

Size-Overall10%

“These are small”

Advertised Vs Actual Product7%

“Deceived”

Smell5%

“I think the ink smell is giving me headaches”

Velvet Coloring Posters return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

59%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

26%

2Advertised Vs Actual Product

19%

3Quality-Overall

12%

4Value For Money

5Color

Common Velvet Coloring Posters questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Velvet Coloring Posters 49/100 on Amazon United States — Skip it. The niche generates $140K/yr across 36 tracked products. 1 of 11 products launched in the last 360 days are still selling. Search demand moved -13.3% over the last 90 days.

Search demand for Velvet Coloring Posters on Amazon United States peaks in Dec, where the busiest month runs 2.2× the quietest.

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Velvet Coloring Posters

Flapen Score

Is Velvet Coloring Posters profitable on Amazon?

Velvet Coloring Posters: the Amazon niche in one read