Is valentines stickers profitable to sell on Amazon United States?

The niche generates $20K/yr across 5 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -97.1%. Flapen's verdict: Skip it (18/100).

How competitive is the valentines stickers niche?

5 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in valentines stickers?

Top complaints mined from reviews: Ease Of Use, Adhesion/Stickiness, Size-Overall. The return rate is 1.3%.

When does demand for valentines stickers peak?

Demand peaks in Jan–Feb; the busiest month runs 463.0× the quietest.

What does it cost to enter the valentines stickers niche?

Listings span $3.95–$7.46; the average listing price is $5.77 (sweet spot $15–$100). The average incumbent carries 360 reviews — the moat a new listing must climb.

valentines stickers

Skip it

Soft demand (-97.1% this quarter) — this niche doesn't clear our bar today.

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Great360.2

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$5.77

avg listing price — sweet spot $15–$100

Market size

Bad$20K

$20K/yr · 266K searches

Growth

Bad-97.1%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$3.95–$7.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, valentines stickers is a $20K/yr Amazon United States market (266K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 18/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

valentines stickers market data

Units sold / yr: 25K–30K; avg 100–250/product
Revenue / yr: $144K–$173K; units × avg price
Conversion rate: 1.3%
Avg BSR: #1,382
Page quality: 0%
Prime: 100%
Sponsored: 60%
Out of stock: 7.4%
Avg brand age: 31 months
Avg seller age: 236 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Riccioofy32%
SWARKOL22%
Ozepao16%
Nelisylux15%
Linsuminn15%

Demand & seasonality

Weekly Amazon search volume, last 99 weeks — -97.1% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 463.0×

Open Trend

Top valentines stickers search terms

valentines stickers for kids66K/yr -98.1%0.0% conv.
valentines day stickers for kids47K/yr -97.2%0.3% conv.
valentine stickers for kids69K/yr -98.3%0.7% conv.
valentine stickers for kids classroom12K/yr -94.0%0.2% conv.
valentines day stickers for kids classroom6K/yr -93.8%0.0% conv.
valentines sticker sheets9K/yr -95.9%0.0% conv.
valentine stickers for adults13K/yr -96.5%0.0% conv.
valentine sticker sheets5K/yr -91.9%0.0% conv.
valentine day stickers for kids7K/yr -95.7%0.0% conv.
valentine stickers for boys5K/yr -94.0%0.0% conv.

All search terms

Top valentines stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Valentines Party Favors | 100 PCS Valentines Stickers - Toddler Valentines Day Gifts for School Classroom | Heart Stickers for Boys Girls | Crafts Accessories Treats

Riccioofy$5.184.7★932 rev

36 Sheets Valentines Stickers for Kids Cute Heart Stickers for Valentines Cards Envelopes Crafts Love Decorative Stickers Valentines Day Party Favors Gifts

SWARKOL$6.904.7★557 rev

Ozepao 32 Sheets Heart Stickers 384 Pcs Valentines Day Stickers for Kids Holiday Sticker for Envelopes Cards or Gifts Bags Decor (48 Designs 8 Each)

Ozepao$7.464.7★181 rev

Heart Stickers Valentines Stickers for Kids 500Pcs 1 inch Self Adhesive Colorful Glitter Sticker for Reward Classroom Teacher Envelope Seal Mother Day Birthday Wedding Gift Decorative Label Sticker

Nelisylux$5.364.7★82 rev

Valentines Stickers 100 PCS Love Stickers Valentines Sticker for Kids Heart Sticker Crafts for Kids Classroom Self-Adhesive Vinyl Waterproof Valentines Day Gift Decal for Water Bottle Scrapbook

Linsuminn$3.954.7★49 rev

Newest

by launch date

36 Sheets Valentines Stickers for Kids Cute Heart Stickers for Valentines Cards Envelopes Crafts Love Decorative Stickers Valentines Day Party Favors Gifts

SWARKOL$6.90557 rev

7mo ago

Valentines Stickers 100 PCS Love Stickers Valentines Sticker for Kids Heart Sticker Crafts for Kids Classroom Self-Adhesive Vinyl Waterproof Valentines Day Gift Decal for Water Bottle Scrapbook

Linsuminn$3.9549 rev

9mo ago

Heart Stickers Valentines Stickers for Kids 500Pcs 1 inch Self Adhesive Colorful Glitter Sticker for Reward Classroom Teacher Envelope Seal Mother Day Birthday Wedding Gift Decorative Label Sticker

Nelisylux$5.3682 rev

10mo ago

Valentines Party Favors | 100 PCS Valentines Stickers - Toddler Valentines Day Gifts for School Classroom | Heart Stickers for Boys Girls | Crafts Accessories Treats

Riccioofy$5.18932 rev

1y ago

Ozepao 32 Sheets Heart Stickers 384 Pcs Valentines Day Stickers for Kids Holiday Sticker for Envelopes Cards or Gifts Bags Decor (48 Designs 8 Each)

Ozepao$7.46181 rev

2y ago

What buyers say about valentines stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose19%

“Came in handy when decorating my kids Valentine boxes”

Adhesion/Stickiness16%

“Nice Stickers”

Color13%

“pretty colors”

Design-Overall13%

“Super cute designs”

Quality-Overall11%

“Good quality”

Fun/Entertainment Experience8%

“So fun for my class”

Storage Capacity6%

“have plenty left over”

Value For Money5%

“Affordable”

Advertised Vs Actual Product3%

“Just what I expected”

Size-Overall2%

“The size is good for little fingers”

What buyers complain about

Ease Of Use33%

“a bit difficult”

Adhesion/Stickiness17%

“didnt stick that well”

Size-Overall8%

“Smaller than I thought even tho I knew the dimensions”

Color8%

“I wouldve liked a little more variety of colors”

Top return reasons

Size-Overall38%

Adhesion/Stickiness19%

Advertised Vs Actual Product17%

Value For Money10%

Design-Overall6%

Quality-Overall4%

Ease Of Use3%

Educational-Overall2%

Color2%

Functionality-Overall2%

Common questions

Is valentines stickers profitable to sell on Amazon United States?: The niche generates $20K/yr across 5 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -97.1%. Flapen's verdict: Skip it (18/100).
How competitive is the valentines stickers niche?: 5 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in valentines stickers?: Top complaints mined from reviews: Ease Of Use, Adhesion/Stickiness, Size-Overall. The return rate is 1.3%.
When does demand for valentines stickers peak?: Demand peaks in Jan–Feb; the busiest month runs 463.0× the quietest.
What does it cost to enter the valentines stickers niche?: Listings span $3.95–$7.46; the average listing price is $5.77 (sweet spot $15–$100). The average incumbent carries 360 reviews — the moat a new listing must climb.