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Valentines Stickers

Fail

Demand is soft, at -97.1% this quarter, so Valentines Stickers is a Fail.

Flapen Score
18
18 / 100
Ranks 3,135 of 3,143 Toys & Games niches · −28 vs the category median of 46
Market size
$20K/yr266K searches / yr
90-day growth
-97.1%search demand this quarter
Competition
100%top-5 click share · 5 brands · 8 sellers

Flapen Score

Valentines Stickers against its category

The dotted line is the Toys & Games average. Past it, Valentines Stickers is stronger. Inside it, weaker.

18Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Valentines Stickers market on Amazon at a glance

Shoppers on Amazon United States searched for Valentines Stickers 266K times last year and spent an estimated $20K. All 5 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 18 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 266K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -97.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
266K
Growth, 90 days vs prior 90
-97.1%
Conversion, latest week
1.3%
Market size, estimated
$20Ka year
Peak month
February463.0× the quietest month
Top search term
valentines stickers for kids66K searches a year

02 · Price

A sale here is worth $5.77.

Listings sell for $5.77 on average, from $3.95 to $7.46. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $5.77 that is $577 to $1K a year per listing.

Average price
$5.77under the $15 to $100 sweet spot
Price range
$3.95–$7.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
100–250
Revenue per listing a year
$577–$1K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #1,382 within Stickers. It carries 360 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
7.4%
Average rank
#1,382in Stickers
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
360per listing
Listings tracked
5

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Valentines Stickers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 132%
  • Brand 222%
  • Brand 316%
  • Brand 415%
  • Brand 515%

Demand

Valentines Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26DecMarAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 463.0×

Search terms

Top Valentines Stickers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • valentines stickers for kids66K/yr
  • valentines day stickers for kids47K/yr
  • valentine stickers for kids69K/yr
  • valentine stickers for kids classroom12K/yr
  • valentines day stickers for kids classroom6K/yr
  • valentines sticker sheets9K/yr
  • valentine stickers for adults13K/yr
  • valentine sticker sheets5K/yr
  • valentine day stickers for kids7K/yr
  • valentine stickers for boys5K/yr

Reviews and returns

What reviews say buyers love and hate about Valentines Stickers

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Gifting Purpose”
33%of negative reviews mention “Ease Of Use”
1.3%of orders come back
“a bit difficult”
A buyer, on “Ease Of Use”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Valentines Stickers questions

Answered from the same tracked data.