Skip to content

Uno Reverse Card

Fail

The top 5 brands take 100% of clicks, so Uno Reverse Card is a Fail.

Flapen Score
49
49 / 100
Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 46
Market size
$5.3M/yr5.4M searches / yr
90-day growth
+14.0%search demand this quarter
Competition
70%top-5 click share · 4 brands · 142 sellers

Flapen Score

Uno Reverse Card against its category

The dotted line is the Toys & Games average. Past it, Uno Reverse Card is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uno Reverse Card market on Amazon at a glance

Shoppers on Amazon United States searched for Uno Reverse Card 5.4M times last year and spent an estimated $5.3M. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 5.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.3M a year.

Searches, last 12 months
5.4M
Growth, 90 days vs prior 90
+14.0%
Conversion, latest week
8.2%
Market size, estimated
$5.3Ma year
Peak month
December3.6× the quietest month
Top search term
uno2.6M searches a year

02 · Price

A sale here is worth $11.92.

Listings sell for $11.92 on average, from $6.51 to $22.19. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 25,000 to 30,000 of them. At $11.92 that is $298K to $358K a year per listing.

Average price
$11.92under the $15 to $100 sweet spot
Price range
$6.51–$22.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500K–600K
Units per listing a year
25,000–30,000
Revenue per listing a year
$298K–$358K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #107 within Dedicated Deck Card Games. It carries 17,725 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#107in Dedicated Deck Card Games
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
17,725per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Uno Reverse Card products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

142

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 225%
  • Brand 311%
  • Brand 42%
  • Open — no brand owns it (0%)

Demand

Uno Reverse Card search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Uno Reverse Card search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uno2.6M/yr
  • uno card game1.8M/yr
  • uno cards409K/yr
  • uno flip153K/yr
  • uno games108K/yr
  • classic uno card game deck19K/yr
  • uno game56K/yr
  • uno flip card game53K/yr
  • uno cards bulk25K/yr
  • uno card31K/yr

Reviews and returns

What reviews say buyers love and hate about Uno Reverse Card

We read the reviews and the return reasons for every product selling here.

55%of positive reviews mention “Fun/Entertainment Experience”
34%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Really Small”
A buyer, on “Size-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Uno Reverse Card questions

Answered from the same tracked data.