Uno Flip
brand-locked demand (top 5 brands take 100% of clicks) — Uno Flip doesn't clear our bar today.
Flapen Score
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Is Uno Flip profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Uno Flip is a $376K/yr Amazon United States market (267K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Uno Flip: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +16.8% over the last 90 days and 8.8% of searches end in a purchase.
$376K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 8 products
Top Uno Flip products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Mattel Games UNO FLIP! Card Game in Storage & Travel Tin Color Blind Accessible Deck for Kids Adults & Family Nights & Parties (Amazon Exclusive)
- Price
- $11.93
- Rating
- 4.8/5
- Reviews
- 11,833
- Age
- 3y ago

Mattel Games UNO Flip Attack Card Game Ages 7+ 2-10 Players
- Price
- $15.99
- Rating
- 4.7/5
- Reviews
- 4,818
- Age
- 2y ago

Mattel Uno Flip Card Game Combo Pack of 2
- Price
- $16.78
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 1y ago

Mattel Uno Original and Uno Flip Card Games Combo Pack of 2
- Price
- $11.56
- Rating
- 4.8/5
- Reviews
- 4,002
- Age
- 7y ago

Mattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- $15.70
- Rating
- 4.8/5
- Reviews
- 8,262
- Age
- 2y ago
Trending
90-day click momentum
Mattel Uno No Mercy Flip and Dos Card Game Combo Pack of 3
- Price
- $30.17
- Rating
- 4.9/5
- Reviews
- 46
- Age
- 1y ago

Mattel Games Liars UNO Card Game in Storage Tin Ages 7+ 2-6 Players
- Price
- $11.97
- Rating
- 4.7/5
- Reviews
- 1,077
- Age
- 11mo ago

Mattel Uno Flip Card Game Combo Pack of 2
- Price
- $16.78
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 1y ago

Mattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- $15.70
- Rating
- 4.8/5
- Reviews
- 8,262
- Age
- 2y ago

Mattel Games UNO FLIP! Card Game in Storage & Travel Tin Color Blind Accessible Deck for Kids Adults & Family Nights & Parties (Amazon Exclusive)
- Price
- $11.93
- Rating
- 4.8/5
- Reviews
- 11,833
- Age
- 3y ago
Newest
by launch date
Mattel Games Liars UNO Card Game in Storage Tin Ages 7+ 2-6 Players
- Price
- $11.97
- Rating
- 4.7/5
- Reviews
- 1,077
- Age
- 11mo ago

Mattel Uno No Mercy Flip and Dos Card Game Combo Pack of 3
- Price
- $30.17
- Rating
- 4.9/5
- Reviews
- 46
- Age
- 1y ago

Mattel Uno Flip Card Game Combo Pack of 2
- Price
- $16.78
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 1y ago

Mattel Games UNO Flip Attack Card Game Ages 7+ 2-10 Players
- Price
- $15.99
- Rating
- 4.7/5
- Reviews
- 4,818
- Age
- 2y ago

Mattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- $15.70
- Rating
- 4.8/5
- Reviews
- 8,262
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 flat
Sellers
48
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Mattel Games73%
- Mattel23%
- UNO4%
Uno Flip demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.5×
Top Uno Flip search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- uno flip153K/yr
- uno flip card game53K/yr
- phase 10 flip21K/yr
- uno flip attack14K/yr
- phase 10 flip card game6K/yr
- flip uno card game6K/yr
- uno flip attack card game4K/yr
- uni flip3K/yr
- card games uno flip3K/yr
- uno card game flip3K/yr
What reviews say buyers love and hate about Uno Flip
What buyers mention most, as a share of all reviews.
What buyers love
96% of reviews“Fun for the whole family”
“Great product at a great price”
“Good quality”
“makes great for gifts”
“Good fun and as shown”
What buyers complain about
89% of reviews“boring”
“Waste of money and time”
“Low quality, not Mattel”
“Box is very large”
“I think even errors in the instructions leaving a parent very frustrated”
Uno Flip return rate & reasons
Why buyers send it back, as a share of all return requests.
1.5%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Uno Flip questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








