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Uno Dare

Fail

The top 5 brands take 100% of clicks, so Uno Dare is a Fail.

Flapen Score
30
30 / 100
Ranks 2,963 of 3,143 Toys & Games niches · −16 vs the category median of 46
Market size
$91K/yr160K searches / yr
90-day growth
-6.6%search demand this quarter
Competition
80%top-5 click share · 4 brands · 52 sellers

Flapen Score

Uno Dare against its category

The dotted line is the Toys & Games average. Past it, Uno Dare is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Uno Dare market on Amazon at a glance

Shoppers on Amazon United States searched for Uno Dare 160K times last year and spent an estimated $91K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
160K
Growth, 90 days vs prior 90
-6.6%
Conversion, latest week
4.5%
Market size, estimated
$91Ka year
Peak month
December6.6× the quietest month
Top search term
uno dare35K searches a year

02 · Price

A sale here is worth $12.72.

Listings sell for $12.72 on average, from $5.40 to $18.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $12.72 that is $16K to $19K a year per listing.

Average price
$12.72under the $15 to $100 sweet spot
Price range
$5.40–$18.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,250–1,500
Revenue per listing a year
$16K–$19K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

33% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #926 within Dedicated Deck Card Games. It carries 4,142 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#926in Dedicated Deck Card Games
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
4,142per listing
Listings tracked
12

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Uno Dare products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

52

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 235%
  • Brand 317%
  • Brand 43%

Demand

Uno Dare search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Holiday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 6.6×

Search terms

Top Uno Dare search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uno dare35K/yr
  • most likely to game27K/yr
  • clue card game18K/yr
  • pocket board games7K/yr
  • whos most likely to game21K/yr
  • clue cards5K/yr
  • most likely to8K/yr
  • uno dare card game4K/yr
  • whos most likely to card game2K/yr
  • whos most likely to5K/yr

Reviews and returns

What reviews say buyers love and hate about Uno Dare

We read the reviews and the return reasons for every product selling here.

76%of positive reviews mention “Fun/Entertainment Experience”
50%of negative reviews mention “Fun/Entertainment Experience”
2.1%of orders come back
“boring”
A buyer, on “Fun/Entertainment Experience”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Uno Dare questions

Answered from the same tracked data.