unicorn art set
Worth a lookShows low returns (0.9%), but a small market ($26K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Great$18.30avg listing price — sweet spot $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.00–$36.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,734.69avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Market size
Bad$26K$26K/yr · 25K searches
According to Flapen's Amazon United States niche tracking, unicorn art set is a $26K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
unicorn art set market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $23K–$27K
- units × avg price
- Conversion rate
- 5.7%
- Avg BSR
- #154
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 4.8%
- Avg brand age
- 38 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
61
Top-5 brand share
54%
Top 20: 93%
Top-5 click share
42%
Top 20: 83%
Open market
41%
- beefunni26%
- homicozy8%
- MAIGOZON7%
- weirtoya7%
- DreamyCandy6%
- nasominako5%
Demand & seasonality
Weekly Amazon search volume, last 98 weeks — -12.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.9×
Top unicorn art set search terms
- unicorn art kit7K/yr
- unicorn coloring set6K/yr
- unicorn markers5K/yr
- unicorn art set7K/yr
Top unicorn art set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
beefunni Unicorn Washable Markers Set 48 pcs with Glitter Pencil Case Art Supplies for Kids Ages 4-6-8 Arts Crafts Coloring Set with Stickers - Birthday Gifts for Girls 4 5 6 7 8 9 Year Old
beefunni$23.834.8★374 rev
beefunni Unicorn Fruit Scented Markers Set 56 Pcs Art Supplies for Kids 4-6-8 Arts and Crafts Coloring Set Markers Pencil Crayon&Gel Pen Drawing Kits - Birthday Gifts for Girls 4 5 6 7 8 Year Old
beefunni$22.084.7★350 rev
MAIGOZON Unicorn Gifts for Girls - 56 PCS Scented Markers Art Supplies Set for Kids Ages 4-8 Coloring Drawing Kit with Glitter Unicorn Case & Quick-Dry Gel Pens Birthday Christmas Gift
MAIGOZON$22.394.6★1,371 rev
nasominako Washable Scented Markers Set for Kids - Unicorn Coloring Art Supplies Set for Kids Ages 4-8 Birthday Gifts for 4-8 Year Old girls Unicorn Pencil Case 54 PCS
nasominako$16.814.5★82 rev
homicozy Art Supplies for Kids Drawing Kits Unicorn Art Case Coloring Set with Double Sided Trifold Easel Crayon Colored Pencil Marker Coloring Book Stencil Sticker Drawing Stuffs Gifts for Girls 4-12
homicozy$24.224.6★547 rev
Newest
by launch date
FUNNYB&G Foil Art Craft Kit for Girls 4-10 Years Old: Mess-Free & No-Glue Create 16 Sparkly Unicorns Pictures Perfect Travel Toy & Birthday Gift for KidsUnicorns
FUNNYB&G$19.632,320 rev
70Pcs Fruit Scented Markers Set - Kawaii Art Supplies with Unicorn Pencil Case Coloring Set for Kids Include Marker Pencil Crayon Pen Eraser Sticker Unicorn Drawing Kit Birthday Gift for Girls
DUOROUBAO$26.6958 rev
beefunni Unicorn Fruit Scented Markers Set 56 Pcs Art Supplies for Kids 4-6-8 Arts and Crafts Coloring Set Markers Pencil Crayon&Gel Pen Drawing Kits - Birthday Gifts for Girls 4 5 6 7 8 Year Old
beefunni$22.08350 rev
73PCS Unicorn Washable Markers Set with Glitter Pencil Case Art Supplies and Craft for Girls Ages 4-6-8 Kids Coloring Drawing Kit with Marker Colored Pencil Crayon Gel Pen Birthday Gift Toys for Girl
DreamyCandy$22.6177 rev
70 PCS Unicorn Arts and Crafts for Girls Ages 4-6-8 Art Supplies Set with 3D Rainbow Glitter Pencil Case Washable Dual Markers Scented Gel Pens Twist-up Crayons & Unicorn Stickers Birthday Gift
DreamyCandy$24.11310 rev
Trending
90-day click momentumFUNNYB&G Foil Art Craft Kit for Girls 4-10 Years Old: Mess-Free & No-Glue Create 16 Sparkly Unicorns Pictures Perfect Travel Toy & Birthday Gift for KidsUnicorns
FUNNYB&G$19.634.7★
Princess 4 IN 1 Craft Box for Kids | 24 Arts & Crafts for Girls Ages 4-8 | Unicorn Toddler Art Set Craft Kits All Supplies Included | Birthday Girl Preschool Projects 3 4 5 6 7 8 Year Old Girls
Gift Boutique$20.614.7★
DOKKIA Fruit Scented Coloring Pens Markers Set 65 PCS Art Craft Drawing Case - Washable Kits Pencil Gel Pen Crayon&Coloring Book Supplies Unicorn Rainbow Pink
DOKKIA$18.074.6★
nasominako Washable Scented Markers Set for Kids - Unicorn Coloring Art Supplies Set for Kids Ages 4-8 Birthday Gifts for 4-8 Year Old girls Unicorn Pencil Case 54 PCS
nasominako$16.814.5★
Mr. Pen- Glitter Marker Pens 12 Pack Assorted Colors Medium Tip | Non-Toxic High-Pigment Water-Based Ink Smooth & Quick-Dry for Crafts Coloring Journaling Doodling
Mr. Pen$6.624.5★
What buyers say about unicorn art set
What buyers praise and complain about, mined from review topics.What buyers love
“the colors are very pretty”
“Fun and easy”
“It was a gift”
“Good quality”
“Easy to use”
“Good value”
“Perfect size for little fingers”
“Cute art set”
“Easy and portable”
“As advertised”
What buyers complain about
“Poor quality”
“Cheap”
“Within the first couple of minutes the pen broke”
“Small color book”
“Barely any glitter shows up”
“theres no black”
“bought these for my niece they were dry”
“terrible paint”
“Foil does not stick”
“As soon as I opened the box I could smell the cheap plastic”
Top return reasons
Common questions
- Is unicorn art set profitable to sell on Amazon United States?
- The niche generates $26K/yr across 35 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.5%. Flapen's verdict: Worth a look (51/100).
- How competitive is the unicorn art set niche?
- 27 brands and 61 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in unicorn art set?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Durability. The return rate is 0.9%.
- When does demand for unicorn art set peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.9× the quietest.
- What does it cost to enter the unicorn art set niche?
- Listings span $6.00–$36.53; the average listing price is $18.30 (sweet spot $15–$100). The average incumbent carries 1,735 reviews — the moat a new listing must climb.