Under 5 Dollar Items for Kids

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

373K

Growth, 90 days vs prior 90

-31.3%

Conversion, latest week

2.2%

Market size, estimated

$77Ka year

Peak month

December8.1× the quietest month

Top search term

toys under 3 dollars34K searches a year

Listings sell for $9.45 on average, from $0.89 to $32.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $9.45 that is $945 to $2K a year per listing.

Average price

$9.45under the $15 to $100 sweet spot

Price range

$0.89–$32.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$945–$2K

Returns

0.7%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #196 within Craft Kits. It carries 3,146 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

91%

Out of stock, average day

4.8%

Average rank

#196in Craft Kits

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

3,146per listing

Listings tracked

75

27 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

27

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months