Unbreakable Crayons
brand-locked demand (top 5 brands take 100% of clicks) — Unbreakable Crayons doesn't clear our bar today.
Flapen Score
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Is Unbreakable Crayons profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Unbreakable Crayons is a $661K/yr Amazon United States market (772K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Dec. Verdict: Skip it — 44/100.
Unbreakable Crayons: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +5.0% over the last 90 days and 7.4% of searches end in a purchase.
$661K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 18 products
Top Unbreakable Crayons products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share![Crayola Twistables Colored Pencil Set (50ct) Cool Back to School Supplies for Kids No Sharpen Colored Pencils for Girls & Boys 4+ [Amazon Exclusive]](https://m.media-amazon.com/images/I/51rGfVjC03L.jpg)
Crayola Twistables Colored Pencil Set (50ct) Cool Back to School Supplies for Kids No Sharpen Colored Pencils for Girls & Boys 4+ [Amazon Exclusive]
- Price
- $14.64
- Rating
- 4.7/5
- Reviews
- 29,431
- Age
- 8y ago
Crayola 24 Twistables Colored Pencils
- Price
- $14.58
- Rating
- 4.7/5
- Reviews
- 1,678
- Age
- 12y ago
Crayola Twistables Crayons for Kids (24ct) Cute School Supplies for Toddlers Preschool Kindergarten Elementary Gifts for Boys & Girls Ages 3 4 5
- Price
- $7.51
- Rating
- 4.7/5
- Reviews
- 50,545
- Age
- 21y ago
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
- Price
- $11.60
- Rating
- 4.7/5
- Reviews
- 12,343
- Age
- 3y ago
Crayola Mini Twistables Crayons for Kids (50ct) Cute Back to School Supplies for Kids Crayons for Coloring Books Gift for Toddlers Girls & Boys Arts & Crafts 3+
- Price
- $12.42
- Rating
- 4.7/5
- Reviews
- 50,545
- Age
- 8y ago
Trending
90-day click momentum
Crayola Clicks 2.0mm Mechanical Colored Pencil Set 12 Pastel Colors Cute School Supplies for Teachers 24 Replacement Cores Ages 6+
- Price
- $11.38
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 6mo ago
Crayola Clicks 2.0mm Mechanical Colored Pencil Set 12 Assorted Colors Coloring Pencils for Kids No Sharpen 24 Replacement Cores Ages 5+
- Price
- $11.13
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 6mo ago
Crayola 071662574086 Twistables Pencils Assorted Colors 12 Ea (Pack of 3)
- Price
- $15.49
- Rating
- 4.8/5
- Reviews
- 328
- Age
- 16y ago
Cra-Z-Art Crayons 64 Count
- Price
- $3.52
- Rating
- 4.6/5
- Reviews
- 752
- Age
- 9y ago
Mr. Pen- Gel Crayons 20 Pack Twistable Non-Toxic
- Price
- $10.03
- Rating
- 4.5/5
- Reviews
- 2,555
- Age
- 5y ago
Newest
by launch dateCrayola Clicks 2.0mm Mechanical Colored Pencil Set 12 Pastel Colors Cute School Supplies for Teachers 24 Replacement Cores Ages 6+
- Price
- $11.38
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 6mo ago
Crayola Clicks 2.0mm Mechanical Colored Pencil Set 12 Assorted Colors Coloring Pencils for Kids No Sharpen 24 Replacement Cores Ages 5+
- Price
- $11.13
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 6mo ago
KALOUR 72 Count Colored Pencils for Adult Coloring Books Soft Core Ideal for Drawing Blending Shading Color Pencils Set Gift for Adults Kids Beginners
- Price
- $11.60
- Rating
- 4.7/5
- Reviews
- 12,343
- Age
- 3y ago
Mr. Pen- Gel Crayons 20 Pack Twistable Non-Toxic
- Price
- $10.03
- Rating
- 4.5/5
- Reviews
- 2,555
- Age
- 5y ago
![Crayola Washable Crayons for Kids - 64ct (2 Boxes) Classroom Must Haves Teacher School Supplies Essentials Bulk Crayons for Toddlers [Amazon Exclusive]](https://m.media-amazon.com/images/I/51p2OlX9RvL.jpg)
Crayola Washable Crayons for Kids - 64ct (2 Boxes) Classroom Must Haves Teacher School Supplies Essentials Bulk Crayons for Toddlers [Amazon Exclusive]
- Price
- $19.60
- Rating
- 4.8/5
- Reviews
- 5,854
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 rising
Sellers
118
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Crayola86%
- KALOUR5%
- Soucolor4%
- Mr. Pen2%
- Cra-Z-Art2%
- Open — no brand owns it (0%)
Unbreakable Crayons demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Dec · busiest ÷ quietest = 2.8×
Top Unbreakable Crayons search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- twistable colored pencils171K/yr
- crayons for adult coloring books90K/yr
- crayola twistable colored pencils81K/yr
- crayons 64 pack51K/yr
- colores para colorear56K/yr
- colores para nios18K/yr
- adult crayons36K/yr
- colors for kids30K/yr
- crayola crayons 6416K/yr
- twistables colored pencils21K/yr
What reviews say buyers love and hate about Unbreakable Crayons
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Variety of colors”
“Good quality pencils”
“good value”
“Easy for travel and sleek”
“I love the smoothness”
What buyers complain about
72% of reviews“Dull color”
“Disappointed in the quality”
“Falls apart easily”
“Does not sharpen good”
“And breaks apart fairly quickly”
Unbreakable Crayons return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
51%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Unbreakable Crayons questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
