Trolls Toys

Shoppers searched for this 580K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $215K a year.

Searches, last 12 months

580K

Growth, 90 days vs prior 90

-9.5%

Conversion, latest week

2.3%

Market size, estimated

$215Ka year

Peak month

December10.8× the quietest month

Top search term

trolls toys315K searches a year

Listings sell for $16.20 on average, from $5.74 to $35.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $16.20 that is $4K to $8K a year per listing.

Average price

$16.20inside the $15 to $100 sweet spot

Price range

$5.74–$35.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$8K

Returns

1.3%of orders · Amazon United States median 2.1%

48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #1,456 within Dolls. It carries 787 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#1,456in Dolls

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

787per listing

Listings tracked

33

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months