trolls cake topper
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good563.38avg incumbent reviews — the moat a new listing must climb
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.34–$26.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.20avg listing price — sweet spot $15–$100
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$18K$18K/yr · 44K searches
According to Flapen's Amazon United States niche tracking, trolls cake topper is a $18K/yr Amazon United States market (44K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 47/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
trolls cake topper market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $17K–$22K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #1,545
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 62%
- Out of stock
- 8.1%
- Avg brand age
- 35 months
- Avg seller age
- 142 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
49
Top-5 brand share
61%
Top 20: 100%
Top-5 click share
49%
Top 20: 91%
Open market
33%
- Mattel18%
- Mzeyapo14%
- DecoPac14%
- HAVAGDTM8%
- Sparkle Pins7%
- DREAMWORKS TROLLS6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.1% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.3×
Top trolls cake topper search terms
- trolls cake topper19K/yr
- trolls cupcake toppers9K/yr
- trolls cake decorations7K/yr
- trolls cake toppers3K/yr
- troll cake toppers2K/yr
- trolls cake1K/yr
- poppy cake topper1K/yr
- trolls birthday cake topper573/yr
- trolls band together cake topper381/yr
- trolls cake toppers for girls972/yr
Top trolls cake topper products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DecoPac DreamWorks Trolls Rings 24 Cupcake Decorations Featuring Poppy & Friends colorful assortment - 24 Pack
DecoPac$13.894.9★86 rev
25pcs Cartoon M-F Birthday Decorations with 24pcs Cupcake Toppers 1pcs Cake Topper for Birthday Party Supplies.
Mzeyapo$11.694.0★1 rev
Mattel DreamWorks Trolls Band Together Toys Best of Friends Pack with 5 Small Dolls & 2 Character Figures Includes Queen Poppy Doll
Mattel$23.724.7★554 rev
46 PCS Acrylic Rainbow Cake Toppers Colorful Balls Cake Decorations Boho Cake Toppers Daisy Flower Cake Toppers for Wedding Baby Shower Birthday Party Supplies
HAVAGDTM$11.164.6★50 rev
Rainbow Cake Topper Handmade Rainbow Star Cake Cupcake Topper for Birthday Wedding Anniversary Party Decoration
Aprildecember$5.344.2★59 rev
Newest
by launch date25pcs Cartoon M-F Birthday Decorations with 24pcs Cupcake Toppers 1pcs Cake Topper for Birthday Party Supplies.
Mzeyapo$11.691 rev
M-F Cartoon Party Supplies Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers for Boys Girls Party.
Mzeyapo$19.801 rev
OGnomiFX Rainbow Candles for Cakes Number 5 Candle Rainbow Cake Topper for 5th Birthday Decorations Girl
OGnomiFX$5.99272 rev
Panouo Rainbow Birthday Number Candles Number 4 Candles Cupcake Decorations Macaron Birthday Cake Decorations Cartoon Theme Party Supplies (Number 4)
Panouo$5.64358 rev
46 PCS Acrylic Rainbow Cake Toppers Colorful Balls Cake Decorations Boho Cake Toppers Daisy Flower Cake Toppers for Wedding Baby Shower Birthday Party Supplies
HAVAGDTM$11.1650 rev
Trending
90-day click momentum25pcs Cartoon M-F Birthday Decorations with 24pcs Cupcake Toppers 1pcs Cake Topper for Birthday Party Supplies.
Mzeyapo$11.694.0★
M-F Cartoon Party Supplies Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers for Boys Girls Party.
Mzeyapo$19.805.0★
Rainbow Cake Topper Handmade Rainbow Star Cake Cupcake Topper for Birthday Wedding Anniversary Party Decoration
Aprildecember$5.344.2★
SULOLI Rainbow Cake Toppers Set 12 Pcs Pastel Rainbow Clay Cupake Topper with Cloud Balloon for Girl Boy Kids Wedding Birthday Party Decorations
SULOLI$6.894.6★
25 PCS Long-haired Lucky Mini Troll Dolls Assorted Hair Colors 0.78 Bodies 2 Hair. Cake Toppers Action Figures School Project Arts and Crafts Party Favors
Sparkle Pins$16.134.7★
What buyers say about trolls cake topper
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant bright colors”
“Fun for adults too”
“Perfect size dolls”
“Cute Gifts”
“Just as expected”
“Decent price”
“Soft and cuddly”
“Adorable Plush Set and Great Quality”
“Burns really well- used a few times”
“rainbow cup cake liners are good”
What buyers complain about
“Bigger than I expected”
“Quality is not good”
“Colors and Quality Fell Short”
“Product image is misleading”
“I did not move them”
“Please people dont seem to know what greaseproof means”
“Too much wear on them looks like they would break”
“glue everywhere”
“I skipped putting them on the cake all together”
Top return reasons
Common questions
- Is trolls cake topper profitable to sell on Amazon United States?
- The niche generates $18K/yr across 29 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +11.1%. Flapen's verdict: Skip it (47/100).
- How competitive is the trolls cake topper niche?
- 20 brands and 49 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 61% of demand.
- What do buyers complain about in trolls cake topper?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 1.8%.
- When does demand for trolls cake topper peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 3.3× the quietest.
- What does it cost to enter the trolls cake topper niche?
- Listings span $5.34–$26.92; the average listing price is $11.20 (sweet spot $15–$100). The average incumbent carries 563 reviews — the moat a new listing must climb.