Troll Dolls

Shoppers searched for this 365K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

365K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

2.7%

Market size, estimated

$133Ka year

Peak month

March1.6× the quietest month

Top search term

troll dolls135K searches a year

Listings sell for $13.53 on average, from $6.39 to $26.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $13.53 that is $1K to $3K a year per listing.

Average price

$13.53under the $15 to $100 sweet spot

Price range

$6.39–$26.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.2%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #2,007 within Dolls. It carries 711 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

92%

Out of stock, average day

0.4%

Average rank

#2,007in Dolls

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

711per listing

Listings tracked

48

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months