Toy Story Coloring Book
FailThe top 5 brands take 94% of clicks, so Toy Story Coloring Book is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $85K/yr110K searches / yr
- 90-day growth
- +91.4%search demand this quarter
- Competition
- 78%top-5 click share · 7 brands · 42 sellers
Flapen Score
Toy Story Coloring Book against its category
The dotted line is the Toys & Games average. Past it, Toy Story Coloring Book is stronger. Inside it, weaker.
Market
The Toy Story Coloring Book market on Amazon at a glance
Shoppers on Amazon United States searched for Toy Story Coloring Book 110K times last year and spent an estimated $85K. The top 5 brands take 94% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 8.4% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved +91.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +91.4%
- Conversion, latest week
- 8.4%
- Market size, estimated
- $85Ka year
- Peak month
- July2.6× the quietest month
- Top search term
- toy story coloring book70K searches a year
02 · Price
A sale here is worth $9.13.
Listings sell for $9.13 on average, from $4.53 to $19.58. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $9.13 that is $7K to $9K a year per listing.
- Average price
- $9.13under the $15 to $100 sweet spot
- Price range
- $4.53–$19.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $7K–$9K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #759 within Craft Kits. It carries 229 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 15.4%
- Average rank
- #759in Craft Kits
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 229per listing
- Listings tracked
- 12
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Toy Story Coloring Book products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
42
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
3%
- Brand 152%
- Brand 214%
- Brand 313%
- Brand 410%
- Brand 55%
- Brand 63%
- Open — no brand owns it (1 brand, 3%)
Demand
Toy Story Coloring Book search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Toy Story Coloring Book search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toy story coloring book70K/yr
- toy story 5 coloring book6K/yr
- toy story activity book10K/yr
- toy story coloring book ages 2-411K/yr
- toy story coloring8K/yr
- toy story coloring books5K/yr
Reviews and returns
What reviews say buyers love and hate about Toy Story Coloring Book
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toy Story Coloring Book questions
Answered from the same tracked data.








