Top Loader Binder 12 Pocket

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +42.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months

45K

Growth, 90 days vs prior 90

+42.0%

Conversion, latest week

2.8%

Market size, estimated

$41Ka year

Top search term

top loader binder 12 pocket15K searches a year

Listings sell for $33.45 on average, from $19.91 to $70.41. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $33.45 that is $0 to $3K a year per listing.

Average price

$33.45inside the $15 to $100 sweet spot

Price range

$19.91–$70.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #244 within Collectible Display & Storage. It carries 1,138 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

17.8%

Average rank

#244in Collectible Display & Storage

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,138per listing

Listings tracked

66

15 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

5Amazon's first-year sales bar

Average brand age

24 months