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44

tokyo ghoul figure

Skip it

Weak search conversion (0.6%) — this niche doesn't clear our bar today.

Market size 19Growth 40Conversion 8Competition 46Returns 95Price range 83Avg price 95Brand share 33Review moat 83Quality gap 19

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Incredible$37.44

avg listing price — sweet spot $15–$100

Review moat

Great346.15

avg incumbent reviews — the moat a new listing must climb

Price range

Great$7.91–$108.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+11.7%

90-day search growth — must beat 0% to launch

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Market size

Bad$75K

$75K/yr · 324K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, tokyo ghoul figure is a $75K/yr Amazon United States market (324K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Dec. Verdict: Skip it — 44/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

tokyo ghoul figure market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$75K–$94K
units × avg price
Conversion rate
0.6%
Avg BSR
#34,421
Page quality
0%
Prime
62%
Sponsored
54%
Out of stock
21.2%
Avg brand age
39 months
Avg seller age
152 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

141

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

58%

Top 20: 93%

Open market

8%

  • Funko27%
  • QAHEART22%
  • Banpresto18%
  • ABYSTYLE12%
  • YLEAFUN7%
  • Thunder Tech6%
  • Open — no brand owns it (3 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.7% search growth over the last 90 days.
15K10KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.5×

Top tokyo ghoul figure search terms

  • tokyo ghoul figure120K/yr
  • tokyo ghoul funko pop55K/yr
  • ken kaneki figure31K/yr
  • kaneki figure23K/yr
  • ken kaneki24K/yr
  • kaneki16K/yr
  • tokyo ghoul figures10K/yr
  • tokyo ghoul action figure12K/yr
  • tokyo ghoul funko9K/yr
  • ken kaneki funko pop10K/yr
All search terms

Top tokyo ghoul figure products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$8K15%$11K20%$15K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about tokyo ghoul figure

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Excellent quality”

Collectibles21%

“Collecting”

Value For Money20%

“Worth it”

Gifting Purpose12%

“Bought this for my son as a gift and it was well worth the money it was easy to put together and it looks very clean and well made”

Size-Overall7%

“the size is just perfect”

Weight Light5%

“She is pretty light weight too”

Design-Overall5%

“detail is amazing”

Color2%

“while the colors are nice”

Material Quality2%

“To start, the fishnets are actual fabric, which is a nice touch”

Engraving/Paint/Sublimation2%

“Great paint job”

What buyers complain about

Size-Overall19%

“its larger than I expected”

Quality-Overall14%

“Paid Too much for this quality”

Defective Material/Parts14%

“The Funko is damaged”

Color14%

“not for me his eye just wasnt the same colors”

Balance/Stability14%

“it will wobble if not on a flat surface”

Value For Money5%

“it's not spectacular as a super expensive figure”

Top return reasons

Defective Material/Parts34%
Display-Overall12%
Material Quality8%
Shape/Style8%
Product Condition6%
Paint Quality6%
Storage Capacity4%
Scratch Resistance4%
Strength4%
Value For Money4%

Common questions

Is tokyo ghoul figure profitable to sell on Amazon United States?
The niche generates $75K/yr across 26 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +11.7%. Flapen's verdict: Skip it (44/100).
How competitive is the tokyo ghoul figure niche?
9 brands and 141 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in tokyo ghoul figure?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Defective Material/Parts. The return rate is 0.9%.
When does demand for tokyo ghoul figure peak?
Demand peaks in Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the tokyo ghoul figure niche?
Listings span $7.91–$108.47; the average listing price is $37.44 (sweet spot $15–$100). The average incumbent carries 346 reviews — the moat a new listing must climb.