Todoroki
MaybeAn estimated 0.8% of orders come back. But buyers convert on only 0.9% of searches, so Todoroki is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 3,143 Toys & Games niches · +4 vs the category median of 4650
- Market size
- $175K/yr962K searches / yr
- 90-day growth
- +18.1%search demand this quarter
- Competition
- 26%top-5 click share · 13 brands · 370 sellers
Flapen Score
Todoroki against its category
The dotted line is the Toys & Games average. Past it, Todoroki is stronger. Inside it, weaker.
Market
The Todoroki market on Amazon at a glance
Shoppers on Amazon United States searched for Todoroki 962K times last year and spent an estimated $175K. The top 5 brands take 95% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 962K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $175K a year.
- Searches, last 12 months
- 962K
- Growth, 90 days vs prior 90
- +18.1%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $175Ka year
- Peak month
- November5.3× the quietest month
- Top search term
- my hero academia funko pop288K searches a year
02 · Price
A sale here is worth $20.89.
Listings sell for $20.89 on average, from $6.17 to $87.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $20.89 that is $2K to $5K a year per listing.
- Average price
- $20.89inside the $15 to $100 sweet spot
- Price range
- $6.17–$87.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #4,843 within Statues, Bobbleheads & Busts. It carries 1,976 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 79%
- Out of stock, average day
- 3.9%
- Average rank
- #4,843in Statues, Bobbleheads & Busts
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 1,976per listing
- Listings tracked
- 68
04 · Newcomers
7 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Todoroki products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funko POP! Animation My Hero Academia Todoroki (Metallic) Exclusive
- Price
- $14.68
- Rating
- 4.8/5
- Reviews
- 5,620
- Age
- 6y ago

Funko POP! Animation My Hero Academia Shoto Todoroki (Glow in The Dark) Exclusive
- Price
- $18.77
- Rating
- 4.8/5
- Reviews
- 438
- Age
- 3y ago

Funko POP! Animation: My Hero Academia (MHA) - Hawks
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 102
- Age
- 10mo ago

Funko My Hero Academia Himiko Toga Pop Figure (AAA Anime Exclusive)
- Price
- $19.15
- Rating
- 4.8/5
- Reviews
- 2,135
- Age
- 7y ago

Funko! Pop Animation: My Hero Academia - Katsuki Bakugo (Explosion) Figure (Hot Topic Exclusive)
- Price
- $34.35
- Rating
- 4.9/5
- Reviews
- 1,248
- Age
- 4y ago
Trending
estimated 90-day click momentum
Knuckleheads Little Threads Infant- Newborn Photography Outfits Boy- Snapbacks Sun Hat Flat Bill Summer Beach Trucker Youth Fun Cute Fitted Gorras Baseball Mesh Cap(M 2-5 Years Black Rectangle)
- Price
- $24.20
- Rating
- 4.8/5
- Reviews
- 200
- Age
- 5y ago

Funko Pop! Animation: My Hero Academia (MHA) - (MHA) 2 Pack - Endeavor & Todoroki &Todoroki - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans
- Price
- $28.64
- Rating
- 4.8/5
- Reviews
- 170
- Age
- 2y ago

Funko! Pop Animation: My Hero Academia - Katsuki Bakugo (Explosion) Figure (Hot Topic Exclusive)
- Price
- $34.35
- Rating
- 4.9/5
- Reviews
- 1,248
- Age
- 4y ago

Funko POP! Animation: My Hero Academia (MHA) - Hawks
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 102
- Age
- 10mo ago

Funko POP Anime My Hero Academia Ochaco Action Figure Multi Standard (12384)
- Price
- $14.89
- Rating
- 4.8/5
- Reviews
- 3,782
- Age
- 9y ago
Newest
by launch date
Funko POP! Animation: My Hero Academia (MHA) - Hawks
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 102
- Age
- 10mo ago

Funko POP! Animation: My Hero Academia (MHA) - All for One
- Price
- $13.20
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 10mo ago

Funko Pop Animation: My Hero Academia - Lady Nagant - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans - Model Figure for Collectors
- Price
- $10.54
- Rating
- 4.9/5
- Reviews
- 138
- Age
- 1y ago

Funko POP! Plus: My Hero Academia (MHA) - Shigaraki
- Price
- $12.21
- Rating
- 4.8/5
- Reviews
- 214
- Age
- 1y ago

Pop! Animation: My Hero Academia Katsuki Bakugo Previews Exclusive Vinyl Figure
- Price
- $36.01
- Rating
- 4.8/5
- Reviews
- 173
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.
Brands
13 rising
Sellers
370
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
26%
Top 20: 61%
Open market
4%
- Funko79%
- Banpresto8%
- YLQANONG4%
- Knuckleheads Little Threads3%
- TAMASHII NATIONS1%
- Puruuige1%
- Open — no brand owns it (7 brands, 4%)
Demand
Todoroki search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Todoroki search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- my hero academia funko pop288K/yr
- mha funko pop182K/yr
- bakugo funko pop74K/yr
- todoroki figure45K/yr
- shoto todoroki figure41K/yr
- shoto todoroki57K/yr
- funko pop my hero academia61K/yr
- todoroki50K/yr
- funko pop mha29K/yr
- mha funko21K/yr
Reviews and returns
What reviews say buyers love and hate about Todoroki
We read the reviews and the return reasons for every product selling here.
“larger than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Todoroki questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








