Toddler Crayons
Toddler Crayons shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 6% of 3,143 Toys & Games niches · +15 vs the category median of 46
Is Toddler Crayons profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Toddler Crayons is a $2.5M/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 61/100.
Toddler Crayons: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -10.7% over the last 90 days and 9.4% of searches end in a purchase.
$2.5M
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 39 products
Top Toddler Crayons products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CRAYOLA Crayon Extra Jumbo So Big 12 Pack
- Price
- $12.02
- Rating
- 4.8/5
- Reviews
- 1,077
- Age
- 3y ago
Crayola Large Crayons - Assorted (8 Count) Giant Crayons for Kids & Toddlers Ages 2+
- Price
- $5.76
- Rating
- 4.7/5
- Reviews
- 3,961
- Age
- 9y ago
TinyGeeks Jumbo Crayons (18 Colors) Non-Toxic Washable Crayons for Toddlers and Kids (Ages 1-8) Easy-to-Hold - Ideal for Travel Art and Learning
- Price
- $9.10
- Rating
- 4.7/5
- Reviews
- 1,420
- Age
- 2y ago
Binney & Smith Crayola(R) Large Crayon Set Lift-Lid Box Assorted Colors Box Of 16
- Price
- $7.55
- Rating
- 4.7/5
- Reviews
- 4,035
- Age
- 9y ago
Cra-Z-Art 8ct Jumbo Crayons for Children Back to School Essential for Ages 3 and Up
- Price
- $1.27
- Rating
- 4.6/5
- Reviews
- 2,794
- Age
- 16y ago
Trending
90-day click momentum
Crayola Washable Crayons Large Size 8 Colors Pack of 1
- Price
- $7.01
- Rating
- 4.8/5
- Reviews
- 11,294
- Age
- 13y ago
Four Candies Crayons for Toddlers 1-3 12 Colors Non-Toxic Unbreakable
- Price
- $8.28
- Rating
- 4.5/5
- Reviews
- 1,997
- Age
- 5mo ago
JUPITEARTH 12 Color Twist Crayons for Toddlers 1-3 and Kids 4-8 Non-Toxic Washable Crayons 2-4 Ultra-Silky Easy-Grip Art Supplies Ideal Coloring Gift for Boys and Girls
- Price
- $12.84
- Rating
- 4.5/5
- Reviews
- 1,645
- Age
- 2y ago
JUPITEARTH 12 Colors Twist Crayons for Toddlers 1-3 Non-Toxic Washable
- Price
- $12.26
- Rating
- 4.4/5
- Reviews
- 684
- Age
- 1y ago
Crayola 52-0389 Crayons Jumbo Pack of 2
- Price
- $9.90
- Rating
- 4.8/5
- Reviews
- 2,004
- Age
- 15y ago
Newest
by launch dateFour Candies Crayons for Toddlers 1-3 12 Colors Non-Toxic Unbreakable
- Price
- $8.28
- Rating
- 4.5/5
- Reviews
- 1,997
- Age
- 5mo ago
24 Colors Jumbo Crayons for Toddlers 1-3 Non-Toxic Washable Crayon for Kids Ages 4-8 Easy to Hold and Unbreakable Big Toddler Crayons for Toddler Coloring.Best Gift for Holiday Travel and Art
- Price
- $9.72
- Rating
- 4.4/5
- Reviews
- 265
- Age
- 1y ago
Officygnet 24 Colors Jumbo Crayons for Toddlers Easy to Hold Large Crayons for Kids Non-Toxic Big Crayon for Kids Coloring & Art Supplies Ideal Birthday Gift Easter Party Favor for Boys Girls
- Price
- $18.37
- Rating
- 4.3/5
- Reviews
- 150
- Age
- 1y ago
Jumbo Crayons For Toddlers 1-3 - 16pc Toddler Crayons For Kids Ages 4-8 1-3 2-4 - With Printed & PDF Crayon Color Sheets - Non Toxic Washable Large & Easy To Grip - Toddler Coloring Art Supplies
- Price
- $14.44
- Rating
- 4.6/5
- Reviews
- 1,294
- Age
- 1y ago
16 Colors Jumbo Crayons for Toddlers Washable Easy to Hold Large Crayons for Kids Ages 4-8 Non-Toxic Crayon for School Art Supplies Classroom Must Haves Birthday Easter Gifts for Boys Girls
- Price
- $14.90
- Rating
- 4.6/5
- Reviews
- 338
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 rising
Sellers
177
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
44%
Top 20: 84%
Open market
17%
- Crayola49%
- Cra-Z-Art9%
- TinyGeeks8%
- Honeysticks6%
- JUPITEARTH6%
- Momo & Nashi4%
- Open — no brand owns it (10 brands, 17%)
Toddler Crayons demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Top Toddler Crayons search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- jumbo crayons406K/yr
- crayons for toddlers 1-3428K/yr
- toddler crayons366K/yr
- toddler crayons ages 1-3125K/yr
- jumbo crayons for toddlers 1-395K/yr
- large crayons67K/yr
- crayons for toddlers80K/yr
- crayola jumbo crayons42K/yr
- big crayons44K/yr
- non toxic crayons33K/yr
What reviews say buyers love and hate about Toddler Crayons
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Great assortment of colors”
“Good size”
“They do not break”
“Easy to hold”
“Excellent product”
What buyers complain about
64% of reviews“Not Great Color”
“dont last”
“Huge”
“I am very disappointed with the quality of these crayons”
“Get the cheaper ones”
Toddler Crayons return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
55%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Toddler Crayons questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
