Toca Boca

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

0.1%

Market size, estimated

$27Ka year

Peak month

December1.9× the quietest month

Top search term

toca boca904K searches a year

Listings sell for $17.82 on average, from $4.88 to $40.91. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $17.82 that is $0 to $2K a year per listing.

Average price

$17.82inside the $15 to $100 sweet spot

Price range

$4.88–$40.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.5%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #44,930 within Stickers. It carries 675 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

96%

Out of stock, average day

2.9%

Average rank

#44,930in Stickers

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

675per listing

Listings tracked

28

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months