tmnt mtg
Skip itSoft demand (-81.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great195.53avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.4M$1.4M/yr · 693K searches
Avg price
Great$77.55avg listing price — sweet spot $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Price range
Bad$11.32–$406.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand
Growth
Bad-81.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, tmnt mtg is a $1.4M/yr Amazon United States market (693K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 44/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
tmnt mtg market data
- Units sold / yr
- 40K–50K
- avg 4,000–5,000/product
- Revenue / yr
- $3.1M–$3.9M
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #401
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 59%
- Out of stock
- 0.0%
- Avg brand age
- 30 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
108
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
0%
- Magic: The Gathering93%
- Nickelodeon2%
- Ground Up2%
- Kabinka1%
- Ultimate Guard1%
- Stepane1%
Demand
Weekly Amazon search volume, last 39 weeks — -81.3% search growth over the last 90 days.Top tmnt mtg search terms
- tmnt mtg220K/yr
- mtg tmnt164K/yr
- tmnt magic the gathering91K/yr
- magic the gathering tmnt52K/yr
- magic the gathering teenage mutant ninja turtles27K/yr
- mtg ninja turtles32K/yr
- teenage mutant ninja turtles mtg33K/yr
- mtg teenage mutant ninja turtles23K/yr
- ninja turtles mtg20K/yr
- teenage mutant ninja turtles magic the gathering19K/yr
Top tmnt mtg products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Magic: The Gathering | Teenage Mutant Ninja Turtles - Turtle Team-Up | Collectible Trading Card Game
Magic: The Gathering$46.354.7★347 rev
MTG Teenage Mutant Ninja Turtles Pre-Release Pack
Magic: The Gathering$41.614.7★97 rev
Magic: The Gathering | Teenage Mutant Ninja Turtles - Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$125.414.7★368 rev
Magic: The Gathering | Teenage Mutant Ninja Turtles - Bundle | 9 Play Boosters 30 Lands Foil Alt-Art Promo Card + Exclusive Accessories | Collectible Trading Card Game
Magic: The Gathering$59.444.7★298 rev
Magic: The Gathering | Teenage Mutant Ninja Turtles - Commander Deck - Turtle Power! | Collectible Trading Card Game
Magic: The Gathering$54.794.8★706 rev
Newest
by launch date
Stepane MTG Commander Deck Box with Double Display Windows Ninja Card Case Fits 100+ Double Sleeved Cards Magnetic Card Storage Box with 2 Dividers & 2 Toploaders for TCG Green/Gold
Stepane$19.61365 rev
Kabinka MTG Card Sleeves - Turtles 100 Standard Size Pack
Kabinka$17.25123 rev
Magic: The Gathering | Marvel Super Heroes - Bundle: Gift Edition (Deluxe Bundle with 1 Collector Booster 9 Play Boosters 30 Lands 1 Alt-Art Card + Exclusive Accessories)
Magic: The Gathering$89.0637 rev
Magic: The Gathering | Marvel Super Heroes Play Booster Box | 30 Packs | Collectible Trading Card Game
Magic: The Gathering$131.05186 rev
MTG Teenage Mutant Ninja Turtles Pre-Release Pack
Magic: The Gathering$41.6197 rev
Trending
90-day click momentumStepane MTG Commander Deck Box with Double Display Windows Ninja Card Case Fits 100+ Double Sleeved Cards Magnetic Card Storage Box with 2 Dividers & 2 Toploaders for TCG Green/Gold
Stepane$19.614.8★
Nickelodeon Teenage Mutant Ninja Turtles Boys Short Sleeve Polo Shirt for Toddler and Big Kids White
Nickelodeon$18.814.6★
Teenage Mutant Ninja Turtles Low Top Sneakers for Men & Women Officially Licensed TMNT Casual Lace Up Shoes Sizes 912 Green
Ground Up$42.074.4★
Ultimate Guard - Boulder 100+ - Magic the Gathering Universes Beyond - Teenage Mutant Ninja Turtles - Technodrome Battle
Ultimate Guard$29.274.8★
Kabinka MTG Card Sleeves - Turtles 100 Standard Size Pack
Kabinka$17.254.6★
What buyers say about tmnt mtg
What buyers praise and complain about, mined from review topics.What buyers love
“Best value”
“Happy with all the added cards to my collection”
“Fun for the whole family”
“Good quality”
“Exactly what I wanted”
“The artwork is great”
“A well built commander”
“easy to handle”
“Good color”
“Great and durable”
What buyers complain about
“Overpriced”
“I expected better quality control and customer service”
“couldn't fit any of the cards I've got”
“Misleading & Cheap”
“the katana is weirdly thick”
“Scavenge for parts”
“This has to be the worst gift bundle I have ever opened”
“No display box”
“Zero padding, not cool”
“had a hot glue smell to everything”
Top return reasons
Common questions
- Is tmnt mtg profitable to sell on Amazon United States?
- The niche generates $1.4M/yr across 17 tracked products. 14 of 15 products launched in the last 360 days are still selling. 90-day search growth is -81.3%. Flapen's verdict: Skip it (44/100).
- How competitive is the tmnt mtg niche?
- 6 brands and 108 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in tmnt mtg?
- Top complaints mined from reviews: Value For Money, Quality-Overall, Size-Overall. The return rate is 0.6%.
- What does it cost to enter the tmnt mtg niche?
- Listings span $11.32–$406.35; the average listing price is $77.55 (sweet spot $15–$100). The average incumbent carries 196 reviews — the moat a new listing must climb.