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Tiana Doll

Fail

The top 5 brands take 96% of clicks, so Tiana Doll is a Fail.

Flapen Score
38
38 / 100
Ranks 2,364 of 3,143 Toys & Games niches · −8 vs the category median of 46
Market size
$148K/yr190K searches / yr
90-day growth
-6.7%search demand this quarter
Competition
55%top-5 click share · 8 brands · 97 sellers

Flapen Score

Tiana Doll against its category

The dotted line is the Toys & Games average. Past it, Tiana Doll is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tiana Doll market on Amazon at a glance

Shoppers on Amazon United States searched for Tiana Doll 190K times last year and spent an estimated $148K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $148K a year.

Searches, last 12 months
190K
Growth, 90 days vs prior 90
-6.7%
Conversion, latest week
2.5%
Market size, estimated
$148Ka year
Peak month
December4.2× the quietest month
Top search term
tiana doll66K searches a year

02 · Price

A sale here is worth $30.56.

Listings sell for $30.56 on average, from $10.36 to $131.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $30.56 that is $3K to $8K a year per listing.

Average price
$30.56inside the $15 to $100 sweet spot
Price range
$10.36–$131.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #983 within Dolls. It carries 5,522 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
82%
Out of stock, average day
22.3%
Average rank
#983in Dolls
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
5,522per listing
Listings tracked
22

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Tiana Doll products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

97

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

55%

Top 20: 98%

Open market

2%

  • Brand 137%
  • Brand 226%
  • Brand 319%
  • Brand 412%
  • Brand 53%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Tiana Doll search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.2×

Search terms

Top Tiana Doll search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tiana doll66K/yr
  • princess tiana doll28K/yr
  • princess and the frog toys30K/yr
  • tiana toys20K/yr
  • princess tiana toys20K/yr
  • tiana barbie12K/yr
  • tiana barbie doll5K/yr
  • tiana doll disney princess4K/yr
  • tiana baby doll5K/yr

Reviews and returns

What reviews say buyers love and hate about Tiana Doll

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
1.9%of orders come back
“They are tiny”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tiana Doll questions

Answered from the same tracked data.