Therian Mask

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-4.6%

Conversion, latest week

0.7%

Market size, estimated

$238Ka year

Peak month

December1.5× the quietest month

Top search term

therian815K searches a year

Listings sell for $16.48 on average, from $3.66 to $35.09. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $16.48 that is $2K to $4K a year per listing.

Average price

$16.48inside the $15 to $100 sweet spot

Price range

$3.66–$35.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #5,260 within Dress-Up Accessories. It carries 444 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#5,260in Dress-Up Accessories

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

444per listing

Listings tracked

56

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

34 months