Supernatural Car
weak search conversion (1.1%) — Supernatural Car doesn't clear our bar today.
Flapen Score
Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 46
Is Supernatural Car profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Supernatural Car is a $178K/yr Amazon United States market (333K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.
Supernatural Car: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -12.0% over the last 90 days and 1.1% of searches end in a purchase.
$178K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 20 products
Top Supernatural Car products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hyp Supernatural Saving People Juniors/Womens 5 Pack Ankle Socks
- Price
- $18.17
- Rating
- 4.8/5
- Reviews
- 630
- Age
- 8y ago
Funko Pop Castiel #1840 Glow in the Dark Vinyl Figure - Supernatural
- Price
- $31.57
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 3mo ago
Funko POP! Supernatural - Dean Winchester - Michael (1 in 6 Chase Chance)
- Price
- $16.67
- Rating
- 4.9/5
- Reviews
- 222
- Age
- 8mo ago
Jada Supernatural 1:24 1967 Chevy Impala Die-cast Car w/Dean Winchester Die-cast Figure Toys for Kids and Adults
- Price
- $40.75
- Rating
- 4.9/5
- Reviews
- 1,224
- Age
- 4y ago
AMT 1967 Chevy Impala 4-Door Supernatural 1:25 Scale Model Kit
- Price
- $34.22
- Rating
- 4.6/5
- Reviews
- 1,463
- Age
- 6y ago
Trending
90-day click momentum
Black Muscle Cars Building Toy Compatible with Lego Cars for Adult Boys Model Kits for Home Office Desk Decor Collectible Toy Classic 1967 Super Vintage Model with Natural Hunter Character
- Price
- $28.16
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 3mo ago
Funko Pop Castiel #1840 Glow in the Dark Vinyl Figure - Supernatural
- Price
- $31.57
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 3mo ago
The Creating Studio Dean Winchester Pajama Set (X-Large Grey)
- Price
- $39.89
- Rating
- 4.6/5
- Reviews
- 94
- Age
- 8y ago
Studio 9Thirty3 Dean Winchester Supernatural Pajama Set Saving People Hunting Things Shirt & Flannel Pants Lounge Gift for Fans (Large Grey)
- Price
- $39.82
- Rating
- 4.6/5
- Reviews
- 94
- Age
- 3y ago
Studio 9Thirty3 Sam Winchester Supernatural Pajama Set Saving People Hunting Things Shirt & Flannel Pants Lounge Gift for Fans (Medium Grey)
- Price
- $39.80
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 3y ago
Newest
by launch dateBlack Muscle Cars Building Toy Compatible with Lego Cars for Adult Boys Model Kits for Home Office Desk Decor Collectible Toy Classic 1967 Super Vintage Model with Natural Hunter Character
- Price
- $28.16
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 3mo ago
Funko Pop Castiel #1840 Glow in the Dark Vinyl Figure - Supernatural
- Price
- $31.57
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 3mo ago
Funko Supernatural POP Television | Dean Winchester (Chase)
- Price
- $69.92
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago
Funko POP! Supernatural - Dean Winchester - Michael (1 in 6 Chase Chance)
- Price
- $16.67
- Rating
- 4.9/5
- Reviews
- 222
- Age
- 8mo ago
Funko Pop! TV: Supernatural - Crowley King of Hell - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - TV Fans - Model Figure for Collectors and Display
- Price
- $22.49
- Rating
- 4.8/5
- Reviews
- 98
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 falling
Sellers
169
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
4%
- Funko48%
- Hyp25%
- Jada9%
- AMT6%
- Studio 9Thirty35%
- Qublyxo4%
- Open — no brand owns it (3 brands, 4%)
Supernatural Car demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Top Supernatural Car search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- supernatural funko pop122K/yr
- supernatural lego42K/yr
- funko pop supernatural25K/yr
- dean winchester funko pop15K/yr
- supernatural funko20K/yr
- sam winchester funko pop11K/yr
- supernatural figures11K/yr
- lego supernatural7K/yr
- castiel funko pop10K/yr
- supernatural pops8K/yr
What reviews say buyers love and hate about Supernatural Car
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Great for collecting”
“The pieces appear to be well made”
“Its what I wanted”
“Fun and Easy Build”
“It is very nice and sleek”
What buyers complain about
36% of reviews“the quality of the box was a little scoffed”
“The fit of this kit is way off”
“The molds are clearly a bit cheaper”
“The board was a little flimsy and warped”
“But sadly no pockets”
Supernatural Car return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
28%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Supernatural Car questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
