Submarine Bath Toy
Submarine Bath Toy shows low returns (1.1%), but a small market ($42K/yr) keeps it on the watch list.
Flapen Score
Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 46
Is Submarine Bath Toy profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Submarine Bath Toy is a $42K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jul–Dec. Verdict: Worth a look — 54/100.
Submarine Bath Toy: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +31.9% over the last 90 days and 4.7% of searches end in a purchase.
$42K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 32 products
Top Submarine Bath Toy products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Green Toys Submarine - Bpa Phthalate Free Blue Watercraft with Spinning Rear Propeller Made from Recycled Materials. Safe Toys for Toddlers
- Price
- $12.45
- Rating
- 4.7/5
- Reviews
- 7,815
- Age
- 14y ago

Green Toys Tugboat
- Price
- $14.65
- Rating
- 4.8/5
- Reviews
- 3,866
- Age
- 16y ago

Green Toys Ferry Boat with Mini Cars Bathtub Toy Blue/White Standard
- Price
- $14.92
- Rating
- 4.8/5
- Reviews
- 17,461
- Age
- 13y ago

SplashEZ Bath Toys for Kids Ages 4-8 Kids Bath Toys for Boys Mold Free No Hole Sealed Soft Durable Army Play Set Submarine Tank Airplane Jet No Mold for Water Tub & Pool Ages 0-1-3-4-5-6-8
- Price
- $10.53
- Rating
- 4.7/5
- Reviews
- 1,031
- Age
- 2y ago

Green Toys Ferry Boat Blue/White 4C - Pretend Play Motor Skills Kids Bath Toy Floating Vehicle. No BPA phthalates PVC. Dishwasher Safe Recycled Plastic Made in USA.
- Price
- $16.42
- Rating
- 4.8/5
- Reviews
- 243
- Age
- 5y ago
Trending
90-day click momentum
Torpedo Strike DartFin 11.25 Pro Size Ultra Premium Pool Torpedo Rocket Glides Up to 40 Feet Like Underwater Football for Underwater Passing Games Underwater Torpedo Large Diving Toy Glider (Yellow)
- Price
- $39.90
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 1y ago

YEIBOBO ! 6 Channels Mini RC Submarine Toy (Black)
- Price
- $32.83
- Rating
- 3.8/5
- Reviews
- 527
- Age
- 5y ago

Submarine Assorted
- Price
- $9.67
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 7mo ago

Tub Works Ocean Rescue Vehicles Light Up Bath Toys 6 Pack | Water-Activated Light Up Toys Flash & Change Color | Easy-Grip Baby & Toddler Bath Toys | Sensory Toys with Bath Lights for Kids Bath
- Price
- $15.74
- Rating
- 4.4/5
- Reviews
- 552
- Age
- 7mo ago

Ferry Boat-Submarine Bundle
- Price
- $24.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago
Newest
by launch date
Submarine Assorted
- Price
- $9.67
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 7mo ago

Tub Works Ocean Rescue Vehicles Light Up Bath Toys 6 Pack | Water-Activated Light Up Toys Flash & Change Color | Easy-Grip Baby & Toddler Bath Toys | Sensory Toys with Bath Lights for Kids Bath
- Price
- $15.74
- Rating
- 4.4/5
- Reviews
- 552
- Age
- 7mo ago

Ferry Boat-Submarine Bundle
- Price
- $24.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

Rescue Boat & Helicopter - CB
- Price
- $15.73
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 9mo ago

Torpedo Strike DartFin 11.25 Pro Size Ultra Premium Pool Torpedo Rocket Glides Up to 40 Feet Like Underwater Football for Underwater Passing Games Underwater Torpedo Large Diving Toy Glider (Yellow)
- Price
- $39.90
- Rating
- 4.6/5
- Reviews
- 246
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
43
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
41%
Top 20: 85%
Open market
12%
- Green Toys63%
- YEIBOBO !7%
- SplashEZ6%
- Miracland5%
- Skip Hop3%
- Toysmith3%
- Open — no brand owns it (9 brands, 12%)
Submarine Bath Toy demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Dec · busiest ÷ quietest = 2.4×
Top Submarine Bath Toy search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- submarine pool toy6K/yr
- green toys boat10K/yr
- submarine bath toy16K/yr
- pool submarine4K/yr
- green toys bath toys10K/yr
- green toys bath3K/yr
What reviews say buyers love and hate about Submarine Bath Toy
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Lots of Fun”
“Good Quality Toy”
“The remote control is water proof too”
“Super bright”
“they are good size”
What buyers complain about
75% of reviews“Wasn't true to size”
“the quality is a bit mixed”
“Not super durable”
“Little to expensive for what I got”
“The motion function of this does not work well”
Submarine Bath Toy return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
56%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Submarine Bath Toy questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








