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Steve Harrington Funko Pop

soft demand (-69.5% this quarter) — Steve Harrington Funko Pop doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46

Market size 50Growth 0Conversion 37Competition 31Returns 97Price range 95Avg price 95Brand share 0Review moat 61Quality gap 17
This niche Category average · 3,143 niches

Is Steve Harrington Funko Pop profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Steve Harrington Funko Pop is a $281K/yr Amazon United States market (286K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.

Steve Harrington Funko Pop: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -69.5% over the last 90 days and 2.9% of searches end in a purchase.

$281K

revenue / yr

Units sold / yr5K
Search volume / yr-69.5%286K
Conversion rate2.9%
Avg price$33.68

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 101
Top-5 product click share67%
Open market0%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement29%
New entrants (1y)6· 5 succeeded
Avg rating4.7★
Avg reviews1,045

Top Steve Harrington Funko Pop products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

$0$28K$56K$84K$112K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

2 falling

Sellers

101

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

0%

  • Funko79%
  • POP21%

Steve Harrington Funko Pop demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume286KCVR2.9%Products14Brands2Top 5 Brands100%OOS Rate7.7%Rating4.7★Reviews1,045Avg BSR#3,973
2K1KSpike '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top Steve Harrington Funko Pop search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • steve harrington funko pop123K/yr
  • stranger things funko pop steve37K/yr
  • steve funko pop17K/yr
  • funko pop steve harrington13K/yr
  • steve funko pop stranger things29K/yr
  • funko pop stranger things steve15K/yr
  • stranger things steve funko pop12K/yr
  • steve stranger things funko pop11K/yr
  • steve harrington funko10K/yr
  • steve funko4K/yr

What reviews say buyers love and hate about Steve Harrington Funko Pop

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Collectibles39%

Nice addition to his collection

Gifting Purpose21%

Gift

Advertised Vs Actual Product11%

It was what was expected

Quality-Overall7%

Good quality

Design-Overall7%

the detail is perfect

What buyers complain about

100% of reviews
Color100%

I was surprised to notice that the font colors were different when I compared them

Steve Harrington Funko Pop return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

22%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
56%
2Advertised Vs Actual Product
11%
3Quality-Overall
11%
4Defective Material/Parts
11%
5Size-Overall
11%

Common Steve Harrington Funko Pop questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Steve Harrington Funko Pop 40/100 on Amazon United States — Skip it. The niche generates $281K/yr across 14 tracked products. 5 of 6 products launched in the last 360 days are still selling. Search demand moved -69.5% over the last 90 days.
Steve Harrington Funko Pop buyers on Amazon United States complain most about Color, the themes mined from the niche's reviews. Its return rate is 0.6%.