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Star Wars Helmet

Maybe

The top 5 products take only 36% of clicks. But buyers convert on only 0.5% of searches, so Star Wars Helmet is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46
Market size
$574K/yr1.3M searches / yr
90-day growth
+63.3%search demand this quarter
Competition
36%top-5 click share · 16 brands · 182 sellers

Flapen Score

Star Wars Helmet against its category

The dotted line is the Toys & Games average. Past it, Star Wars Helmet is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Star Wars Helmet market on Amazon at a glance

Shoppers on Amazon United States searched for Star Wars Helmet 1.3M times last year and spent an estimated $574K. The top 5 brands take 90% of clicks. Demand peaks in May–Oct–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +63.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $574K a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
+63.3%
Conversion, latest week
0.5%
Market size, estimated
$574Ka year
Peak month
May2.6× the quietest month
Top search term
star wars helmet362K searches a year

02 · Price

A sale here is worth $96.42.

Listings sell for $96.42 on average, from $8.66 to $248.80. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $96.42 that is $10K to $24K a year per listing.

Average price
$96.42inside the $15 to $100 sweet spot
Price range
$8.66–$248.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$10K–$24K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

49% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #1,167 within Dress-Up Accessories. It carries 1,083 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
49%
Prime listings
96%
Out of stock, average day
3.5%
Average rank
#1,167in Dress-Up Accessories
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,083per listing
Listings tracked
49

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Star Wars Helmet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

16 rising

Sellers

182

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

36%

Top 20: 80%

Open market

9%

  • Brand 180%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (10 brands, 9%)

Demand

Star Wars Helmet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Star Wars Helmet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star wars helmet362K/yr
  • star wars black series helmet198K/yr
  • black series helmet149K/yr
  • star wars helmets118K/yr
  • clone trooper helmet87K/yr
  • storm trooper helmet81K/yr
  • stormtrooper helmet69K/yr
  • star wars mask54K/yr
  • star wars black series helmets29K/yr
  • star wars helmet black series30K/yr

Reviews and returns

What reviews say buyers love and hate about Star Wars Helmet

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
3.6%of orders come back
“very small”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Star Wars Helmet questions

Answered from the same tracked data.