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Stamp Book

Fail

The top 5 brands take 96% of clicks, so Stamp Book is a Fail.

Flapen Score
40
40 / 100
Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46
Market size
$85K/yr158K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
64%top-5 click share · 6 brands · 10 sellers

Flapen Score

Stamp Book against its category

The dotted line is the Toys & Games average. Past it, Stamp Book is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stamp Book market on Amazon at a glance

Shoppers on Amazon United States searched for Stamp Book 158K times last year and spent an estimated $85K. The top 5 brands take 96% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
158K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
2.7%
Market size, estimated
$85Ka year
Peak month
December1.4× the quietest month
Top search term
stamp collection book38K searches a year

02 · Price

A sale here is worth $20.14.

Listings sell for $20.14 on average, from $10.07 to $35.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $20.14 that is $2K to $5K a year per listing.

Average price
$20.14inside the $15 to $100 sweet spot
Price range
$10.07–$35.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1 within Collectible Display & Storage. It carries 592 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#1in Collectible Display & Storage
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
592per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Stamp Book products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

10

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Brand 142%
  • Brand 230%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (0%)

Demand

Stamp Book search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Stamp Book search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stamp collection book38K/yr
  • stamp book32K/yr
  • stamp album20K/yr
  • stamp collecting book12K/yr
  • stamp books for collecting stamps11K/yr
  • stamp albums for collectors9K/yr
  • stamp binder6K/yr
  • stamp collecting albums8K/yr
  • stamp stock books4K/yr
  • stamp collection album4K/yr

Reviews and returns

What reviews say buyers love and hate about Stamp Book

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Quality-Overall”
1.5%of orders come back
“Trash”
A buyer, on “Quality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Stamp Book questions

Answered from the same tracked data.