Squishmallow Accessories

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

204K

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

2.8%

Market size, estimated

$104Ka year

Peak month

December10.7× the quietest month

Top search term

squishmallow stickers55K searches a year

Listings sell for $18.28 on average, from $2.68 to $59.21. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $18.28 that is $5K to $9K a year per listing.

Average price

$18.28inside the $15 to $100 sweet spot

Price range

$2.68–$59.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.2%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #1,005 within Stickers. It carries 1,083 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

98%

Out of stock, average day

6.4%

Average rank

#1,005in Stickers

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

1,083per listing

Listings tracked

47

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

6Amazon's first-year sales bar

Average brand age

33 months