Spiderman Craft
FailDemand is soft, at -23.7% this quarter, so Spiderman Craft is a Fail.
- Flapen Score
- 40 / 100Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 4640
- Market size
- $96K/yr144K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 59%top-5 click share · 10 brands · 142 sellers
Flapen Score
Spiderman Craft against its category
The dotted line is the Toys & Games average. Past it, Spiderman Craft is stronger. Inside it, weaker.
Market
The Spiderman Craft market on Amazon at a glance
Shoppers on Amazon United States searched for Spiderman Craft 144K times last year and spent an estimated $96K. The top 5 brands take 94% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 144K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $96Ka year
- Top search term
- spiderman playdoh38K searches a year
02 · Price
A sale here is worth $14.40.
Listings sell for $14.40 on average, from $6.00 to $32.09. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.40 that is $4K to $7K a year per listing.
- Average price
- $14.40under the $15 to $100 sweet spot
- Price range
- $6.00–$32.09
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #324 within Clay & Dough. It carries 1,120 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #324in Clay & Dough
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 1,120per listing
- Listings tracked
- 26
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Spiderman Craft products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Play-Doh Marvel Spider-Man Launch & Slice Battle Playset with 2 Bendy Action Figures and 7 Accessories Imagination Toys for Boys & Girls 4 Years & Up
- Price
- $12.02
- Rating
- 4.8/5
- Reviews
- 1,540
- Age
- 2y ago

Tara Toys Spidey 5 in 1 Creativity Tub
- Price
- $14.97
- Rating
- 4.7/5
- Reviews
- 612
- Age
- 1y ago

Play-Doh Marvel Hero Adventure Playset 3 Marvel Action Figures with Wearable Tools Black Panther Captain America & Spider-Man Imagination Toys for Boys and Girls Ages 4 and Up
- Price
- $21.90
- Rating
- 4.8/5
- Reviews
- 961
- Age
- 2y ago

Marvel Spidey Design A Vinyl Marvel Spidey and His Amazing Friends DIY Coloring Toy Washable Markers and Vinyl Figures Included Creative Craft Kit for Kids Ages 4+
- Price
- $7.95
- Rating
- 4.7/5
- Reviews
- 1,865
- Age
- 2y ago

Play-Doh Marvel Iron Man Armor Maker Lab Playset with Lights and Sounds Customizable Action Figure Imagination Toys for Boys and Girls 4 and Up
- Price
- $14.21
- Rating
- 4.6/5
- Reviews
- 611
- Age
- 2y ago
Trending
estimated 90-day click momentum
Wonder Forge Marvel Spidey and His Amazing Friends Matching Game - Educational Memory Game for Kids Ages 3+ - Fun for Toddler Boys and Girls Featuring Spiderman and Friends
- Price
- $10.98
- Rating
- 4.8/5
- Reviews
- 11,163
- Age
- 1y ago

Crayola Color & Erase Reusable Activity Pad - Spidey and His Amazing Friends Erasable Coloring Pages Spiderman Toy for Toddlers Travel Activity
- Price
- $6.00
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 8mo ago

LEGO Marvel Spidey and His Amazing Friends Spidey on his Motorcycle vs. Rhino Building Toy for Kids - Super Hero Pretend Playset for Preschool Boys & Girls Ages 4+ - Gift Idea for Birthdays - 11206
- Price
- $10.04
- Rating
- 4.8/5
- Reviews
- 429
- Age
- 7mo ago

Marvel Spiderman Art Supplies for Kids Arts and Crafts Set Coloring Pens Coloring Pencils Crayons Travel Art Case Gifts for Kids (Red)
- Price
- $28.24
- Rating
- 4.6/5
- Reviews
- 215
- Age
- 2y ago

Spiderman Coloring Books for Kids 3-5 - 3pk Marvel Activity Sticker Bundle
- Price
- $9.10
- Rating
- 4.8/5
- Reviews
- 44
- Age
- 10mo ago
Newest
by launch date
LEGO Marvel Spidey and His Amazing Friends Spidey on his Motorcycle vs. Rhino Building Toy for Kids - Super Hero Pretend Playset for Preschool Boys & Girls Ages 4+ - Gift Idea for Birthdays - 11206
- Price
- $10.04
- Rating
- 4.8/5
- Reviews
- 429
- Age
- 7mo ago

Crayola Color & Erase Reusable Activity Pad - Spidey and His Amazing Friends Erasable Coloring Pages Spiderman Toy for Toddlers Travel Activity
- Price
- $6.00
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 8mo ago

Spiderman Coloring Books for Kids 3-5 - 3pk Marvel Activity Sticker Bundle
- Price
- $9.10
- Rating
- 4.8/5
- Reviews
- 44
- Age
- 10mo ago

Wonder Forge Marvel Spidey and His Amazing Friends Matching Game - Educational Memory Game for Kids Ages 3+ - Fun for Toddler Boys and Girls Featuring Spiderman and Friends
- Price
- $10.98
- Rating
- 4.8/5
- Reviews
- 11,163
- Age
- 1y ago

Spidey and Friends Paint with Water Set for Kids Toddlers Age 3+ - Bundle with 40 Page Cute Cartoon Mess-Free Water Coloring Book for Ages 3 4 5 6 7 8 and More | Spiderman No-Mess Arts and Crafts
- Price
- $15.36
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
142
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 93%
Open market
5%
- Play-Doh53%
- Tara Toys23%
- Crayola7%
- Marvel7%
- Innovative Designs5%
- LEGO1%
- Open — no brand owns it (4 brands, 5%)
Demand
Spiderman Craft search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 11.9× · 10 of 12 months tracked
Search terms
Top Spiderman Craft search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- spiderman playdoh38K/yr
- spiderman craft12K/yr
- spiderman crafts9K/yr
- spiderman arts and crafts7K/yr
- marvel playdoh14K/yr
- spiderman painting kit for kids4K/yr
- playdoh spiderman7K/yr
- spidey playdoh7K/yr
- playdoh marvel7K/yr
- play doh marvel6K/yr
Reviews and returns
What reviews say buyers love and hate about Spiderman Craft
We read the reviews and the return reasons for every product selling here.
“Not worth the price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spiderman Craft questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








