Space Squishmallow

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

4.7%

Market size, estimated

$30Ka year

Peak month

December4.0× the quietest month

Top search term

purple toys19K searches a year

Listings sell for $11.45 on average, from $5.98 to $16.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $11.45 that is $6K to $9K a year per listing.

Average price

$11.45under the $15 to $100 sweet spot

Price range

$5.98–$16.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.7%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #315 within Craft Kits. It carries 13,946 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#315in Craft Kits

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

13,946per listing

Listings tracked

9

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months