Singing Fish
FailBuyers convert on only 1.3% of searches, so Singing Fish is a Fail.
- Flapen Score
- 46 / 100Ranks 1,432 of 3,143 Toys & Games niches · on the category median46
- Market size
- $200K/yr382K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 81%top-5 click share · 9 brands · 31 sellers
Flapen Score
Singing Fish against its category
The dotted line is the Toys & Games average. Past it, Singing Fish is stronger. Inside it, weaker.
Market
The Singing Fish market on Amazon at a glance
Shoppers on Amazon United States searched for Singing Fish 382K times last year and spent an estimated $200K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.
- Searches, last 12 months
- 382K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $200Ka year
- Peak month
- December3.7× the quietest month
- Top search term
- big mouth billy bass78K searches a year
02 · Price
A sale here is worth $41.58.
Listings sell for $41.58 on average, from $6.76 to $108.82. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $41.58 that is $21K to $31K a year per listing.
- Average price
- $41.58inside the $15 to $100 sweet spot
- Price range
- $6.76–$108.82
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $21K–$31K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
20% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #2,298 within Musical Toys. It carries 832 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 50%
- Out of stock, average day
- 6.2%
- Average rank
- #2,298in Musical Toys
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 832per listing
- Listings tracked
- 10
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Singing Fish products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Big Mouth Billy Bass the Singing Sensation Sings I Will Survive and Dont Worry Be Happy with Motion
- Price
- $48.35
- Rating
- 4.4/5
- Reviews
- 570
- Age
- 17y ago

Gemmy 36105 Big Mouth Billy Bass The Motion Activated Singing Sensation
- Price
- $52.29
- Rating
- 4.3/5
- Reviews
- 384
- Age
- 20y ago

Yamamoto 5 SENKO BABY BASS (10 PACK)
- Price
- $7.53
- Rating
- 4.8/5
- Reviews
- 6,382
- Age
- 15y ago

Big Mouth Billy Bass Singing Fish Gift Set with Largemouth Bass 3D Keychain Motion Activated Animatronic Wall Plaque Sings Take Me to the River & Dont Worry Be Happy Funniest Novelty Gag Gifts
- Price
- $54.44
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 8mo ago

Singing Fish Billy Bass - Sings I Will Survive - Big Mouth Billy Singing Sensation in Premier Life Packaging
- Price
- $50.14
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago
Trending
estimated 90-day click momentum
Velrifya Urchin Baits for Bass Fishing 2.7in Japanese Style Tentacle Lure
- Price
- $15.06
- Rating
- 4.1/5
- Reviews
- 136
- Age
- 8mo ago

Relaxgiant 4 Pcs Funny Fishing Lures Bass Fishing Lures for Freshwater Saltwater Top Water Fish Gear Gag Gift for Fish Lovers Men Fathers Day White Elephant Gift
- Price
- $6.76
- Rating
- 4.7/5
- Reviews
- 65
- Age
- 2y ago

Yamamoto 5 SENKO BABY BASS (10 PACK)
- Price
- $7.53
- Rating
- 4.8/5
- Reviews
- 6,382
- Age
- 15y ago

Big Mouth Billy Bass the Singing Sensation Sings I Will Survive and Dont Worry Be Happy with Motion
- Price
- $48.35
- Rating
- 4.4/5
- Reviews
- 570
- Age
- 17y ago

Singing Fish Billy Bass - Sings I Will Survive - Big Mouth Billy Singing Sensation in Premier Life Packaging
- Price
- $50.14
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago
Newest
by launch date
Big Mouth Billy Bass Singing Fish Gift Set with Largemouth Bass 3D Keychain Motion Activated Animatronic Wall Plaque Sings Take Me to the River & Dont Worry Be Happy Funniest Novelty Gag Gifts
- Price
- $54.44
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 8mo ago

Velrifya Urchin Baits for Bass Fishing 2.7in Japanese Style Tentacle Lure
- Price
- $15.06
- Rating
- 4.1/5
- Reviews
- 136
- Age
- 8mo ago

Singing Fish Billy Bass - Sings I Will Survive - Big Mouth Billy Singing Sensation in Premier Life Packaging
- Price
- $50.14
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 1y ago

Relaxgiant 4 Pcs Funny Fishing Lures Bass Fishing Lures for Freshwater Saltwater Top Water Fish Gear Gag Gift for Fish Lovers Men Fathers Day White Elephant Gift
- Price
- $6.76
- Rating
- 4.7/5
- Reviews
- 65
- Age
- 2y ago

Big Mouth Billy Bass Christmas Tree Ornament Plays and Sings Jingle Bells and I Will Survive
- Price
- $22.18
- Rating
- 4.0/5
- Reviews
- 120
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
31
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
9%
- OOTB33%
- Gemmy28%
- Yamamoto12%
- The 3D Art Company8%
- Premier Life Store6%
- Funtime Gifts5%
- Open — no brand owns it (3 brands, 9%)
Demand
Singing Fish search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.7×
Search terms
Top Singing Fish search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- big mouth billy bass78K/yr
- singing fish62K/yr
- billy bass singing fish46K/yr
- billy bass31K/yr
- singing fish wall plaque27K/yr
- talking fish25K/yr
- big mouth billy bass singing fish17K/yr
- talking fish on wall9K/yr
- singing wall fish10K/yr
- singing bass fish7K/yr
Reviews and returns
What reviews say buyers love and hate about Singing Fish
We read the reviews and the return reasons for every product selling here.
“It is a bit smaller than I expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Singing Fish questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








