Is sheriff badge profitable to sell on Amazon United States?

The niche generates $131K/yr across 29 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is +22.5%. Flapen's verdict: Worth a look (51/100).

How competitive is the sheriff badge niche?

25 brands and 38 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in sheriff badge?

Top complaints mined from reviews: Thickness, Quality-Overall, Durability. The return rate is 3.4%.

When does demand for sheriff badge peak?

Demand peaks in Oct–Nov; the busiest month runs 4.4× the quietest.

What does it cost to enter the sheriff badge niche?

Listings span $5.91–$16.53; the average listing price is $8.77 (sweet spot $15–$100). The average incumbent carries 102 reviews — the moat a new listing must climb.

sheriff badge

Worth a look

Shows a thin review moat (102 avg reviews), but prices mostly outside the sweet spot ($5.91–$16.53) keeps it on the watch list.

Review moat

Great102.21

avg incumbent reviews — the moat a new listing must climb

Brand share

Great52%

top-5 brand share — no brand owns this niche

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Growth

Good+22.5%

90-day search growth — must beat 0% to launch

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Market size

Okay$131K

$131K/yr · 207K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Avg price

Bad$8.77

avg listing price — sweet spot $15–$100

Price range

Bad$5.91–$16.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, sheriff badge is a $131K/yr Amazon United States market (207K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 51/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

sheriff badge market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: $132K–$175K; units × avg price
Conversion rate: 7.2%
Avg BSR: #2,884
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 4.2%
Avg brand age: 42 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 rising

Sellers

Top-5 brand share

52%

Top 20: 96%

Top-5 click share

49%

Top 20: 92%

Open market

42%

Zorleniva15%
Bedwina11%
PASOBAI9%
Finduat9%
Tichso7%
DISCAO6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.5% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 4.4×

Open Trend

Top sheriff badge search terms

sheriff badge122K/yr +14.3%6.0% conv.
sheriff badge for kids15K/yr +83.1%5.7% conv.
sheriff badges12K/yr +85.2%5.8% conv.
sheriffs badge8K/yr +25.7%8.1% conv.
sheriff badge adult16K/yr -51.3%8.2% conv.
toy sheriff badge4K/yr +14.9%6.8% conv.
kids sheriff badge4K/yr +10.7%6.2% conv.
woody sheriff badge4K/yr +84.9%5.3% conv.
woody badge3K/yr +154.4%2.6% conv.
custom sheriff badge4K/yr -8.7%0.7% conv.

All search terms

Top sheriff badge products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Zorleniva 2 Packs Sheriff Badge Deputy Badge Set Metal Brooch Pin Old West Prop Western Cop Police Badges for Adult Kid

Zorleniva$5.984.4★49 rev

Bedwina Metal Sheriff Badges - (Pack of 24) Silver Star Name Badges with Stickers for Personalized Names Western Cowboy Dress Up Deputys Badge Toys for Kids Birthday Party Favors Giveaways & More

Bedwina$12.434.5★1,835 rev

Sheriff Badge Western Cowboy Sheriff Star Badge Law Enforcement Costume Accessory for Halloween Cosplay Party Dress Up Collection & Gift

PASOBAI$7.204.8★15 rev

Tichso 6/12/24/48 Pieces Vintage Bronze color American Large Sheriff Deputy Badge Brooch Western Police Sheriff Deputy Pin Suitable Party Costumes Cosplay Brooches Pins Cowboy School Carnival Prizes Halloween Decorations bulk (6)

Tichso$7.445.0★5 rev

Finduat Metal Western Sheriff Badge for Party Favors Supplies School Carnival Prizes Party Bag Gift Fillers

Finduat$7.934.7★129 rev

Newest

by launch date

Mikovivi Sheriff & Deputy Badge Metal Western Sheriff Badge for Kids & Adult Star Pin for Police Theme Party Decoration School Prizes

Mikovivi$6.862 rev

2mo ago

2 Pack Sheriff Deputy Badge Metal Star Police Sheriff Badges Pin Brooch Western Cop Vest Badge Prop for Kids Adults Boys Girls Cowboy Party Carnival

iriscono$10.0227 rev

3mo ago

Sheriff Badge Western Police Badges Cowboy Cop Star Pins for Men Women Halloween Cosplay Carnival Prize Party Favors Themed Party Decoration 2.6inch

Paradi star$5.965 rev

3mo ago

Tichso$7.445 rev

5mo ago

1 PCS Sheriff Badge and 1 PCS Deputy Badge Metal Sheriff Badges Pin Gifts for Cowboy Party Supplies

DEARIDAP$6.401 rev

7mo ago

What buyers say about sheriff badge

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Great value”

Quality-Overall14%

“They really are of a higher quality than I was expecting”

Advertised Vs Actual Product9%

“they look just as pictured”

Strength7%

“Very sturdy”

Durability7%

“it held up fine”

Material Quality7%

“Good look and good materials”

Weight Light6%

“These badges are lightweight”

Weight Heavy4%

“heavy feel compared to cheap plastic alternatives”

Metal Quality3%

“They are a nice durable metal, and are rigid and strong”

Size-Overall2%

“But good size”

What buyers complain about

Thickness17%

“the only thing i could say bad is I wish the pin was a little thicker”

Quality-Overall13%

“are not well made”

Durability12%

“Feel like could probably break them”

Size-Overall9%

“The Pin placement is wrong on the back”

Strength6%

“Kind of flimsy”

Adhesion/Stickiness5%

“The stickers have poor adhesive”

Advertised Vs Actual Product3%

“But the listing is misleading as to the actual size”

Material Quality3%

“When I ordered these I assumed they would be some cheap generic pot metal”

Sharpness2%

“The pin to hold it on isnt super sharp so it takes a good push to go through material”

Brightness/Shine/Glow2%

“These badges are definitely not as shiny”

Top return reasons

Size-Overall39%

Quality-Overall12%

Value For Money8%

Advertised Vs Actual Product6%

Defective Material/Parts5%

Strength5%

Functionality-Overall3%

Weight Heavy3%

Color2%