Is seti board game profitable to sell on Amazon United States?

The niche generates $873K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +33.7%. Flapen's verdict: Worth a look (50/100).

How competitive is the seti board game niche?

6 brands and 38 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in seti board game?

Top complaints mined from reviews: Fun/Entertainment Experience, Instructions/User Manual/Troubleshooting, Color. The return rate is 1.6%.

What does it cost to enter the seti board game niche?

Listings span $11.61–$46.61; the average listing price is $27.89 (sweet spot $15–$100). The average incumbent carries 1,601 reviews — the moat a new listing must climb.

seti board game

Worth a look

Shows a sweet-spot price point ($27.89 avg), but a concentrated shelf (top 5 take 90% of clicks) keeps it on the watch list.

Avg price

Incredible$27.89

avg listing price — sweet spot $15–$100

Price range

Great$11.61–$46.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Market size

Great$873K

$873K/yr · 525K searches

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Growth

Good+33.7%

90-day search growth — must beat 0% to launch

Review moat

Okay1,601.38

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Brand share

Bad96%

top-5 brand share — brand-locked demand

Competition

Bad90%

top-5 click share — a locked-up shelf

Signals Out of Stock

According to Flapen's Amazon United States niche tracking, seti board game is a $873K/yr Amazon United States market (525K searches/yr). The top 5 brands hold 96% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

seti board game market data

Units sold / yr: 30K–40K; avg 3,000–4,000/product
Revenue / yr: $837K–$1.1M; units × avg price
Conversion rate: 6.0%
Avg BSR: #609
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 14.5%
Avg brand age: 59 months
Avg seller age: 153 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

Asmodee36%
Grandpa Beck's Games27%
Lost Boy Entertainment21%
Incredible Dream7%
Renegade Game Studios5%
Fewlby4%

Demand

Weekly Amazon search volume, last 30 weeks — +33.7% search growth over the last 90 days.

Open Trend

Top seti board game search terms

harmonies board game71K/yr +23.3%7.3% conv.
a gentle rain board game32K/yr +138.6%0.5% conv.
skull king48K/yr +16.8%13.4% conv.
plunder board game48K/yr +37.9%8.0% conv.
vantage board game76K/yr -21.6%0.0% conv.
skull king card game46K/yr +16.3%15.7% conv.
a gentle rain17K/yr +155.1%0.6% conv.
harmonies28K/yr +22.8%7.3% conv.
gentle rain game17K/yr +87.7%0.6% conv.
eternal decks board game19K/yr +42.6%0.0% conv.

All search terms

Top seti board game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Asmodee Harmonies Board Game - Create Oneiric Landscapes Strategic & Poetic Gameplay Fun Family Game for Kids & Adults Ages 10+ 1-4 Players 30 Min Playtime (Multilingual Edition)

Asmodee$28.294.9★804 rev

Grandpa Becks Games Skull King - The Ultimate Pirate Trick Taking Card Game | Strategy Game for Friends Family Game Night | from The Creators of Cover Your Assets | 2-8 Players Ages 8+ (Base Game)

Grandpa Beck's Games$18.954.9★7,116 rev

Plunder A Pirates Life - Family Board Game for Adults and Kids

Lost Boy Entertainment$46.614.8★2,948 rev

Renegade Game Studios Acquire Board Game - Classic Strategy & Tycoon Modes

Renegade Game Studios$41.484.8★237 rev

A Gentle Rain Calming Tile-Laying Puzzle Game Mindful Solo 2-Player or Cooperative Play in 15 Minutes Soft-Touch Tiles & Wooden Blossoms Compact Giftable Family-Friendly Board Game

Incredible Dream$22.664.7★234 rev

Newest

by launch date

Grandpa Becks Games Skull King - The Ultimate Pirate Trick Taking Card Game | Strategy Game for Friends Family Game Night | from The Creators of Cover Your Assets | 2-8 Players Ages 8+ (Expansion)

Grandpa Beck's Games$11.61101 rev

10mo ago

A Gentle Rain Bloom Edition Calming Tile-Laying Puzzle Game with 3D Lotus Blossoms Mindful Solo 2-Player or Cooperative Play in 15 Min Premium Tactile Board Game Giftable & Family-Friendly

Incredible Dream$27.9871 rev

1y ago

A Gentle Rain Calming Tile-Laying Puzzle Game Mindful Solo 2-Player or Cooperative Play in 15 Minutes Soft-Touch Tiles & Wooden Blossoms Compact Giftable Family-Friendly Board Game

Incredible Dream$22.66234 rev

1y ago

Asmodee Harmonies Board Game - Create Oneiric Landscapes Strategic & Poetic Gameplay Fun Family Game for Kids & Adults Ages 10+ 1-4 Players 30 Min Playtime (Multilingual Edition)

Asmodee$28.29804 rev

2y ago

Fewlby Kids Toddler Rain Suit for Boys Girls One Piece Hoodie Zipper Cartoon Waterproof Coverall Rain Jacket 2-5 Years M Size

Fewlby$25.541,300 rev

3y ago

What buyers say about seti board game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience56%

“Lots of fun”

Ease Of Use10%

“makes life easier”

Quality-Overall6%

“Quality of the cards are perfect”

Design-Overall3%

“Game design is absolutely stunning”

Trivia Games3%

“Delightful little board game”

Advertised Vs Actual Product2%

“As advertised”

Value For Money2%

“Worth the money”

Collectibles1%

“Really fun game with great replay value due to variety of cards”

Instructions/User Manual/Troubleshooting1%

“The instructions are very clear”

Suitability Beginner1%

“Great for all ages, easy to get into and get started,”

What buyers complain about

Fun/Entertainment Experience23%

“easy to get bored”

Instructions/User Manual/Troubleshooting10%

“At first the instructions feel confusing”

Color10%

“Pretty artwork, insufficient contrast between colors”

Value For Money6%

“expensive”

Trivia Games4%

“Scoring sucks the fun out of this game”

Wheel Quality3%

“The spinning wheels are kinda clunky”

Assembly/Installation2%

“Set up and learning the rules did take about 45 minutes, so that delayed starting the game a bit”

Top return reasons

Value For Money33%

Size-Overall13%

Product Condition11%

Advertised Vs Actual Product7%

Defective Material/Parts7%

Gifting Purpose5%

Fun/Entertainment Experience4%

Length2%

Educational-Overall2%

Material Quality1%

Common questions

Is seti board game profitable to sell on Amazon United States?: The niche generates $873K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +33.7%. Flapen's verdict: Worth a look (50/100).
How competitive is the seti board game niche?: 6 brands and 38 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in seti board game?: Top complaints mined from reviews: Fun/Entertainment Experience, Instructions/User Manual/Troubleshooting, Color. The return rate is 1.6%.
What does it cost to enter the seti board game niche?: Listings span $11.61–$46.61; the average listing price is $27.89 (sweet spot $15–$100). The average incumbent carries 1,601 reviews — the moat a new listing must climb.