Sesame Street Bath Toys
brand-locked demand (top 5 brands take 99% of clicks) — Sesame Street Bath Toys doesn't clear our bar today.
Flapen Score
Ranks 2,483 of 3,143 Toys & Games niches · −9 vs the category median of 46
Is Sesame Street Bath Toys profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Sesame Street Bath Toys is a $73K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Dec. Verdict: Skip it — 37/100.
Sesame Street Bath Toys: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.4% over the last 90 days and 5.0% of searches end in a purchase.
$73K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 25 products
Top Sesame Street Bath Toys products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Sesame Street Floating Fun Friends 3-piece Set Water Squirters Bath and Pool Toys Kids Toys for Ages 2 Up by Just Play
- Price
- $13.85
- Rating
- 4.6/5
- Reviews
- 482
- Age
- 2y ago
Sesame Street Swim and Splash 7-inch Elmo Wind Up Bath and Pool Toy Kids Toys for Ages 2 Up by Just Play
- Price
- $11.26
- Rating
- 4.4/5
- Reviews
- 450
- Age
- 2y ago
Glo Pals Sesame Street Water-Activated Light-Up Cubes Only Elmo 4 Pack
- Price
- $11.38
- Rating
- 4.0/5
- Reviews
- 1,132
- Age
- 3y ago
Glo Pals Water-Activated Light-Up Bath Toy Elmo Character & 6 Cubes
- Price
- $26.70
- Rating
- 4.0/5
- Reviews
- 1,132
- Age
- 4y ago
Glo Pals Sesame Street Water-Activated Light-Up Cubes Cookie Monster 4 Pack
- Price
- $11.22
- Rating
- 4.0/5
- Reviews
- 1,132
- Age
- 3y ago
Trending
90-day click momentum
Sesame Street Cookie Monster Baby Boys Bodysuit Bib and Pants 3 Piece Set
- Price
- $15.19
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Sesame Street Cookie Monster Baby Boys 3 Pack Bodysuit for Newborn and Infant
- Price
- $19.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
JAN & JUL Adjustable Water Resistant 50+ UPF Bucket Sun-Hat for Toddlers and Kids (L: 2-5 Years Pink Ice Cream)
- Price
- $21.69
- Rating
- 4.8/5
- Reviews
- 4,480
- Age
- 2y ago
Sesame Street Shoes Elmo Big Bird Cookie Monster Grover Oscar Telly Zoe Abby - Kids Girl Boy Canva Low Top Sneaker Slip On - Multi Color (Size 6 Toddler)
- Price
- $24.39
- Rating
- 4.7/5
- Reviews
- 618
- Age
- 2y ago
Sesame Street Elmo and Cookie Monster Baby Boys Shortall Overalls with Hat 3-Piece Set for Newborn and Infants
- Price
- $22.91
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 1y ago
Newest
by launch dateSesame Street Cookie Monster Baby Boys 3 Pack Bodysuit for Newborn and Infant
- Price
- $19.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2mo ago
Sesame Street Cookie Monster Baby Boys Bodysuit Bib and Pants 3 Piece Set
- Price
- $15.19
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Sesame Street Just Play Elmos Learn & Sort Barn with Music and Sounds
- Price
- $15.91
- Rating
- 4.8/5
- Reviews
- 208
- Age
- 1y ago
Sesame Street Elmo and Cookie Monster Baby Boys Shortall Overalls with Hat 3-Piece Set for Newborn and Infants
- Price
- $22.91
- Rating
- 4.9/5
- Reviews
- 52
- Age
- 1y ago
Zak Designs Sesame Street Kelso Toddler Tumblers For Travel or At Home 15oz 2-Pack Durable Plastic Sippy Cups With Leak-Proof Design is Perfect For Kids (Elmo and Cookie Monster)
- Price
- $18.08
- Rating
- 4.6/5
- Reviews
- 31,727
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
21
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
61%
Top 20: 93%
Open market
0%
- Sesame Street74%
- Glo Pals19%
- Zak Designs2%
- Just Play2%
- Orajel2%
- JAN & JUL1%
Sesame Street Bath Toys demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.7×
Top Sesame Street Bath Toys search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- elmo bath toys34K/yr
- sesame street bath toys30K/yr
- sesame street baby19K/yr
- elmo bath toys for toddlers 1-33K/yr
What reviews say buyers love and hate about Sesame Street Bath Toys
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Fun for toddlers”
“Perfect size for little fingers”
“It is good quality build”
“Good value”
“cute and durable”
What buyers complain about
66% of reviews“It feels as though it might break really easily”
“So they didnt fit”
“Both of these leak like crazy”
“Too expensive for little kids toys”
“Batteries died fast”
Sesame Street Bath Toys return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
44%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sesame Street Bath Toys questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
