Sesame Street Bath Toys

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months

85K

Growth, 90 days vs prior 90

-22.4%

Conversion, latest week

5.0%

Market size, estimated

$73Ka year

Peak month

December2.7× the quietest month

Top search term

elmo bath toys34K searches a year

Listings sell for $16.90 on average, from $4.03 to $29.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.90 that is $2K to $4K a year per listing.

Average price

$16.90inside the $15 to $100 sweet spot

Price range

$4.03–$29.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.0%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #222 within Bath Toys. It carries 2,491 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

13.3%

Average rank

#222in Bath Toys

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

2,491per listing

Listings tracked

25

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months