Is scorpio profitable to sell on Amazon United States?

The niche generates $47K/yr across 22 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is +13.1%. Flapen's verdict: Skip it (46/100).

How competitive is the scorpio niche?

9 brands and 55 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in scorpio?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.3%.

When does demand for scorpio peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 12.5× the quietest.

What does it cost to enter the scorpio niche?

Listings span $6.85–$56.29; the average listing price is $15.81 (sweet spot $15–$100). The average incumbent carries 510 reviews — the moat a new listing must climb.

scorpio

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$6.85–$56.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$15.81

avg listing price — sweet spot $15–$100

Review moat

Good510.36

avg incumbent reviews — the moat a new listing must climb

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+13.1%

90-day search growth — must beat 0% to launch

Market size

Bad$47K

$47K/yr · 326K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Brand share

Bad97%

top-5 brand share — brand-locked demand

Signals Out of Stock

According to Flapen's Amazon United States niche tracking, scorpio is a $47K/yr Amazon United States market (326K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

scorpio market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $95K–$126K; units × avg price
Conversion rate: 0.9%
Avg BSR: #961
Page quality: 0%
Prime: 91%
Sponsored: 36%
Out of stock: 21.7%
Avg brand age: 33 months
Avg seller age: 154 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

46%

Top 20: 99%

Open market

Funko90%
MJartoria4%
COLORFUL BLING2%
HDCRYSTALGIFTS1%
POP1%
Aovila1%
Open — no brand owns it (3 brands, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.1% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.5×

Open Trend

Top scorpio search terms

scorpio90K/yr +0.0%0.1% conv.
funko pop zodiac28K/yr +50.0%1.3% conv.
zodiac funko pops23K/yr +34.6%1.2% conv.
funko zodiac12K/yr +25.2%2.6% conv.
zodiac funko pop8K/yr +97.2%0.9% conv.
gemini funko pop5K/yr +41.8%0.4% conv.
scorpio decor11K/yr -14.5%0.0% conv.
scorpio gifts79K/yr -49.8%0.1% conv.
virgo funko pop4K/yr +131.4%1.1% conv.
zodiac funko4K/yr +13.5%1.8% conv.

All search terms

Top scorpio products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Funko Pop! Zodiac: Pisces - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults IP Fans - Model Figure for Collectors and Display

Funko$16.194.8★26 rev

Funko POP! Zodiac: Libra - Astrology Star Signs

Funko$14.740.0★0 rev

Funko POP! Zodiac: Virgo - Astrology Star Signs

Funko$14.550.0★0 rev

Funko Pop! Zodiac: Cancer - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults IP Fans - Model Figure for Collectors and Display

Funko$14.650.0★0 rev

Funko Pop! Zodiac: Aquarius Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults Fans - Model Figure for Collectors and Display

Funko$15.394.9★91 rev

Newest

by launch date

Funko POP! Zodiac: Taurus - Astrology Star Signs

Funko$14.554 rev

2mo ago

Funko POP! Zodiac: Gemini - Astrology Star Signs

Funko$15.621 rev

3mo ago

Funko POP! Icons: Martha Stewart (w/Cake)

Funko$16.508 rev

4mo ago

Funko Pop! Zodiac: Pisces - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults IP Fans - Model Figure for Collectors and Display

Funko$16.1926 rev

6mo ago

Funko POP! Zodiac: Libra - Astrology Star Signs

Funko$14.740 rev

6mo ago

What buyers say about scorpio

What buyers praise and complain about, mined from review topics.

What buyers love

Gifting Purpose21%

“It was a gift for my mom”

Quality-Overall20%

“Great quality and adorable”

Collectibles18%

“Collectible”

Advertised Vs Actual Product16%

“It's exactly as advertised”

Value For Money10%

“Very nice for the price”

Design-Overall5%

“Its well designed”

Color3%

“Pretty”

Size-Overall2%

“she puts perfectly with it”

What buyers complain about

Size-Overall14%

“Too big”

Durability14%

“Broke after wearing a week”

Quality-Overall14%

“Needs improvement”

Leather Quality14%

“My bracelet came broken the leather”

Color14%

“The cake was white when the interior should've been ombre. I'm pretending it's a wedding cake with white buttercream frosting”

Brightness/Shine/Glow7%

“Wish it glowed more”

Value For Money7%

“can be found cheaper”

Top return reasons

Advertised Vs Actual Product15%

Defective Material/Parts13%

Size-Overall11%

Value For Money10%

Quality-Overall9%

Durability6%

Leather Quality6%

Strap/String Quality4%

Wrist Fit4%

Scratch Resistance3%

Common questions

Is scorpio profitable to sell on Amazon United States?: The niche generates $47K/yr across 22 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is +13.1%. Flapen's verdict: Skip it (46/100).
How competitive is the scorpio niche?: 9 brands and 55 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in scorpio?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.3%.
When does demand for scorpio peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 12.5× the quietest.
What does it cost to enter the scorpio niche?: Listings span $6.85–$56.29; the average listing price is $15.81 (sweet spot $15–$100). The average incumbent carries 510 reviews — the moat a new listing must climb.