Sailor Moon Plush
weak search conversion (0.5%) — Sailor Moon Plush doesn't clear our bar today.
Flapen Score
Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 46
Is Sailor Moon Plush profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Sailor Moon Plush is a $31K/yr Amazon United States market (113K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Sailor Moon Plush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.8% over the last 90 days and 0.5% of searches end in a purchase.
$31K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 31 products
Top Sailor Moon Plush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Funko POP Anime: Sailor Moon with Luna Action Figure
- Price
- $100.94
- Rating
- 4.8/5
- Reviews
- 1,763
- Age
- 10y ago
Great Eastern Entertainment Sailor Moon Sailor Moon Plush Multicolor 7 inches
- Price
- $25.60
- Rating
- 4.9/5
- Reviews
- 110
- Age
- 11y ago
Funko Pop Anime: Sailor Moon - Sailor Uranus Collectible Vinyl Figure
- Price
- $20.50
- Rating
- 4.8/5
- Reviews
- 785
- Age
- 8y ago
Funko Pop Animation: Sailor Moon - Sailor Neptune Collectible Vinyl Figure
- Price
- $28.68
- Rating
- 4.8/5
- Reviews
- 750
- Age
- 9y ago
Funko 13753-PX-1U3 Pop Anime: Sailor Moon - Chibi Moon Collectible Vinyl Figure Standard Pink
- Price
- $36.78
- Rating
- 4.8/5
- Reviews
- 1,021
- Age
- 9y ago
Trending
90-day click momentum
Sailor Moon Artemis & Luna All-Over Print Womens Purple Quick Turn Sleep Pajama Pants-Medium
- Price
- $23.24
- Rating
- 5.0/5
- Reviews
- 32
- Age
- 11mo ago
TAMASHII NATIONS - Sailor Moon - Sailor Moon -Crystal Star Compact Edition- Figuarts mini Action Figure
- Price
- $33.15
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 1y ago
Bioworld Sailor Moon Pajamas Womens Sailor Scouts Racerback Tank and Short Sleep Set (Medium) Lavender
- Price
- $24.35
- Rating
- 4.6/5
- Reviews
- 120
- Age
- 2y ago
Great Eastern Entertainment Sailor Moon S - Luna (Cat) Plush 8 H
- Price
- $23.33
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 2y ago
Sailor Moon S - Sailor Chibiusa Plush 7 H
- Price
- $23.05
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 6y ago
Newest
by launch dateSailor Moon Artemis & Luna All-Over Print Womens Purple Quick Turn Sleep Pajama Pants-Medium
- Price
- $23.24
- Rating
- 5.0/5
- Reviews
- 32
- Age
- 11mo ago
TAMASHII NATIONS - Sailor Moon - Sailor Moon -Crystal Star Compact Edition- Figuarts mini Action Figure
- Price
- $33.15
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 1y ago
Great Eastern Entertainment Sailor Moon S - Luna (Cat) Plush 8 H
- Price
- $23.33
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 2y ago
Great Eastern Entertainment Sailor Moon S - Sailor Mars Plush 8 H
- Price
- $27.55
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2y ago
Bioworld Sailor Moon Pajamas Womens Sailor Scouts Racerback Tank and Short Sleep Set (Medium) Lavender
- Price
- $24.35
- Rating
- 4.6/5
- Reviews
- 120
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
Brands
7 falling
Sellers
96
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
40%
Top 20: 85%
Open market
1%
- Funko53%
- Great Eastern Entertainment32%
- Bioworld7%
- Memall2%
- POP2%
- TAMASHII NATIONS2%
- Open — no brand owns it (1 brand, 1%)
Sailor Moon Plush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.3×
Top Sailor Moon Plush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sailor moon plush43K/yr
- sailor moon funko pop36K/yr
- sailor moon plushies10K/yr
- funko pop sailor moon8K/yr
- sailor moon funko8K/yr
- funko sailor moon3K/yr
- sailor moon pop2K/yr
- sailor moon pop funko2K/yr
- sailor moon squishmallow758/yr
What reviews say buyers love and hate about Sailor Moon Plush
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“It was super well made with no damage whatsoever”
“Cute, soft and easy to reverse”
“It is what it says it is”
“Great adhesion for the stickers”
“Highly recommend this to my fellow Sailor Moon collectors”
What buyers complain about
88% of reviews“Joke gift”
“Her price wasnt ideal because she was $128 when I got her”
“Used and dirty”
“Slightly thinner than I thought theyd be”
Sailor Moon Plush return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
78%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sailor Moon Plush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
