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Roommate Gifts

Fail

The top 5 brands take 97% of clicks, so Roommate Gifts is a Fail.

Flapen Score
30
30 / 100
Ranks 2,963 of 3,143 Toys & Games niches · −16 vs the category median of 46
Market size
$35K/yr40K searches / yr
90-day growth
-22.5%search demand this quarter
Competition
91%top-5 click share · 6 brands · 32 sellers

Flapen Score

Roommate Gifts against its category

The dotted line is the Toys & Games average. Past it, Roommate Gifts is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roommate Gifts market on Amazon at a glance

Shoppers on Amazon United States searched for Roommate Gifts 40K times last year and spent an estimated $35K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months
40K
Growth, 90 days vs prior 90
-22.5%
Conversion, latest week
4.4%
Market size, estimated
$35Ka year
Peak month
December9.9× the quietest month
Top search term
friend group gifts14K searches a year

02 · Price

A sale here is worth $19.40.

Listings sell for $19.40 on average, from $9.35 to $38.20. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $19.40 that is $0 to $2K a year per listing.

Average price
$19.40inside the $15 to $100 sweet spot
Price range
$9.35–$38.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.2% of listings are out of stock. The average listing ranks #1,159 within Dedicated Deck Card Games. It carries 1,426 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
18.2%
Average rank
#1,159in Dedicated Deck Card Games
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
1,426per listing
Listings tracked
8

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Roommate Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

32

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 223%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 63%

Demand

Roommate Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.9×

Search terms

Top Roommate Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • friend group gifts14K/yr
  • best friend game3K/yr
  • gifts for group of friends4K/yr
  • group gift ideas9K/yr
  • the best friend game3K/yr

Reviews and returns

What reviews say buyers love and hate about Roommate Gifts

We read the reviews and the return reasons for every product selling here.

65%of positive reviews mention “Fun/Entertainment Experience”
21%of negative reviews mention “Value For Money”
2.8%of orders come back
“Expensive”
A buyer, on “Value For Money”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Roommate Gifts questions

Answered from the same tracked data.