Ron Swanson
FailShoppers spend an estimated $10K a year here, so Ron Swanson is a Fail.
- Flapen Score
- 47 / 100Top 42% of 3,143 Toys & Games niches · +1 vs the category median of 4647
- Market size
- $10K/yr49K searches / yr
- 90-day growth
- +3.3%search demand this quarter
- Competition
- 29%top-5 click share · 20 brands · 172 sellers
Flapen Score
Ron Swanson against its category
The dotted line is the Toys & Games average. Past it, Ron Swanson is stronger. Inside it, weaker.
Market
The Ron Swanson market on Amazon at a glance
Shoppers on Amazon United States searched for Ron Swanson 49K times last year and spent an estimated $10K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- +3.3%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $10Ka year
- Peak month
- December5.6× the quietest month
- Top search term
- ron swanson26K searches a year
02 · Price
A sale here is worth $18.68.
Listings sell for $18.68 on average, from $5.09 to $54.41. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $18.68 that is $0 to $2K a year per listing.
- Average price
- $18.68inside the $15 to $100 sweet spot
- Price range
- $5.09–$54.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #111,921 within Statues, Bobbleheads & Busts. It carries 238 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 68%
- Out of stock, average day
- 4.6%
- Average rank
- #111,921in Statues, Bobbleheads & Busts
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 238per listing
- Listings tracked
- 50
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Ron Swanson products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 29% of clicks. An open shelf where new products get seen.
Brands
20 falling
Sellers
172
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
29%
Top 20: 67%
Open market
24%
- Brand 141%
- Brand 213%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Ron Swanson search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.6×
Search terms
Top Ron Swanson search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ron swanson26K/yr
- parks and rec funko pop13K/yr
- ron swanson gifts4K/yr
- funko pop parks and rec4K/yr
- parks and recreation funko pop2K/yr
Reviews and returns
What reviews say buyers love and hate about Ron Swanson
We read the reviews and the return reasons for every product selling here.
“Character description”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ron Swanson questions
Answered from the same tracked data.








