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Ron Burgundy Costume

high returns (11.1%) — Ron Burgundy Costume doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 2,364 of 3,143 Toys & Games niches · −8 vs the category median of 46

Market size 12Growth 14Conversion 42Competition 20Returns 3Price range 90Avg price 95Brand share 40Review moat 72Quality gap 97
This niche Category average · 3,143 niches

Is Ron Burgundy Costume profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Ron Burgundy Costume is a $48K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.

Ron Burgundy Costume: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.7% over the last 90 days and 3.4% of searches end in a purchase.

$48K

revenue / yr

Units sold / yr1K
Search volume / yr-21.7%36K
Conversion rate3.4%
Avg price$39.42

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers11 · 22
Top-5 product click share76%
Open market19%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement47%
New entrants (1y)1· 0 succeeded
Avg rating3.8★
Avg reviews612

Top Ron Burgundy Costume products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

$0$5K$10K$14K$19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

22

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

14%

  • fun shack51%
  • Fun Costumes8%
  • Rubies8%
  • Amyox7%
  • AMZCOS6%
  • Costume Agent5%
  • Open — no brand owns it (5 brands, 14%)

Ron Burgundy Costume demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume36KCVR3.4%Products15Brands11Top 5 Brands81%OOS Rate16.5%Rating3.8★Reviews612Avg BSR#18,709
7K5KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 43.2×

Top Ron Burgundy Costume search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • ron burgundy costume19K/yr
  • anchorman costume11K/yr
  • ron burgundy costume men7K/yr

Ron Burgundy Costume return rate & reasons

Why buyers send it back, as a share of all return requests.

11.1%

Return rate

69%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
55%
2Wig/Artificial Hair Quality
17%
3Quality-Overall
4%
4Chest Fit
4%
5Adhesion/Stickiness
3%

Common Ron Burgundy Costume questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Ron Burgundy Costume 38/100 on Amazon United States — Skip it. The niche generates $48K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -21.7% over the last 90 days.
Search demand for Ron Burgundy Costume on Amazon United States peaks in Sep–Oct–Nov, where the busiest month runs 43.2× the quietest.