Retractable Markers
a concentrated shelf (top 5 take 100% of clicks) — Retractable Markers doesn't clear our bar today.
Flapen Score
Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 46
Is Retractable Markers profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Retractable Markers is a $394K/yr Amazon United States market (419K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Retractable Markers: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +4.1% over the last 90 days and 7.6% of searches end in a purchase.
$394K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 5 products
Top Retractable Markers products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Crayola Clicks Retractable Tip Markers (10ct) Washable Cone Tip Art Marker Set Cute Aesthetic School Supplies Classroom Must Haves Ages 3+
- Price
- $10.96
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 5y ago
Crayola Clicks Retractable Markers Bold (10ct) Teacher Classroom School Supplies Spring Crafts No Dry Washable Markers for Kids
- Price
- $10.46
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 3y ago
JoyCat 20-Color Washable Markers for Kids Click Markers with Carrying Case
- Price
- $17.07
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
JoyCat 10-Color Click Markers Washable Markers for Kids Retractable Tips
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
Crayola Clicks Retractable Highlighters (10ct) Cute School Supplies Back to School Classroom Essentials for Kids & Adults
- Price
- $13.74
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 5mo ago
Trending
90-day click momentumCrayola Clicks Retractable Highlighters (10ct) Cute School Supplies Back to School Classroom Essentials for Kids & Adults
- Price
- $13.74
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 5mo ago
JoyCat 10-Color Click Markers Washable Markers for Kids Retractable Tips
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
Crayola Clicks Retractable Tip Markers (10ct) Washable Cone Tip Art Marker Set Cute Aesthetic School Supplies Classroom Must Haves Ages 3+
- Price
- $10.96
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 5y ago
JoyCat 20-Color Washable Markers for Kids Click Markers with Carrying Case
- Price
- $17.07
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
Crayola Clicks Retractable Markers Bold (10ct) Teacher Classroom School Supplies Spring Crafts No Dry Washable Markers for Kids
- Price
- $10.46
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 3y ago
Newest
by launch dateCrayola Clicks Retractable Highlighters (10ct) Cute School Supplies Back to School Classroom Essentials for Kids & Adults
- Price
- $13.74
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 5mo ago
JoyCat 10-Color Click Markers Washable Markers for Kids Retractable Tips
- Price
- $9.88
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
JoyCat 20-Color Washable Markers for Kids Click Markers with Carrying Case
- Price
- $17.07
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 2y ago
Crayola Clicks Retractable Markers Bold (10ct) Teacher Classroom School Supplies Spring Crafts No Dry Washable Markers for Kids
- Price
- $10.46
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 3y ago
Crayola Clicks Retractable Tip Markers (10ct) Washable Cone Tip Art Marker Set Cute Aesthetic School Supplies Classroom Must Haves Ages 3+
- Price
- $10.96
- Rating
- 4.7/5
- Reviews
- 6,463
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 flat
Sellers
28
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Crayola83%
- JoyCat17%
Retractable Markers demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.7×
Top Retractable Markers search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- retractable markers75K/yr
- click markers68K/yr
- crayola clicks46K/yr
- clickable markers36K/yr
- travel markers23K/yr
- click markers for kids washable31K/yr
- crayola clicks retractable markers19K/yr
- travel markers for kids17K/yr
- clicks markers12K/yr
- retractable marker14K/yr
What reviews say buyers love and hate about Retractable Markers
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Bright vivid colors”
“easy to hold”
“Very good quality from Crayola”
“so far have lasted well”
“Washable”
What buyers complain about
74% of reviews“colors not true”
“Running out after a few days”
“However, these are not cheap, more than a dollar per marker”
“They dry out quickly”
“Does not clean easily”
Retractable Markers return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
41%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Retractable Markers questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
