Redneck
FailShoppers spend an estimated $86K a year here, so Redneck is a Fail.
- Flapen Score
- 41 / 100Ranks 2,055 of 3,143 Toys & Games niches · −5 vs the category median of 4641
- Market size
- $86K/yr136K searches / yr
- 90-day growth
- +17.0%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 47 sellers
Flapen Score
Redneck against its category
The dotted line is the Toys & Games average. Past it, Redneck is stronger. Inside it, weaker.
Market
The Redneck market on Amazon at a glance
Shoppers on Amazon United States searched for Redneck 136K times last year and spent an estimated $86K. The top 5 brands take 85% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.
- Searches, last 12 months
- 136K
- Growth, 90 days vs prior 90
- +17.0%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $86Ka year
- Peak month
- December9.3× the quietest month
- Top search term
- redneck41K searches a year
02 · Price
A sale here is worth $19.99.
Listings sell for $19.99 on average, from $10.68 to $29.46. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $19.99 that is $10K to $15K a year per listing.
- Average price
- $19.99inside the $15 to $100 sweet spot
- Price range
- $10.68–$29.46
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$15K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14,896 within Dedicated Deck Card Games. It carries 1,146 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #14,896in Dedicated Deck Card Games
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,146per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Redneck products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
47
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
10%
- Brand 156%
- Brand 210%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 65%
- Open — no brand owns it (4 brands, 10%)
Demand
Redneck search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 9.3×
Search terms
Top Redneck search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- redneck41K/yr
- redneck life board game26K/yr
- redneck gifts22K/yr
- redneck life8K/yr
- gifts for rednecks12K/yr
- redneck gifts for men11K/yr
- right or racist card game11K/yr
- right or racist4K/yr
- am i racist game859/yr
Reviews and returns
What reviews say buyers love and hate about Redneck
We read the reviews and the return reasons for every product selling here.
“I don't think any of us had even an inkling of fun”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Redneck questions
Answered from the same tracked data.








