red playing cards
Skip itSoft demand (-31.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$16.04avg listing price — sweet spot $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Price range
Good$4.13–$140.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,144.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$54K$54K/yr · 47K searches
Growth
Bad-31.7%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, red playing cards is a $54K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 40/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
red playing cards market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $64K–$80K
- units × avg price
- Conversion rate
- 7.2%
- Avg BSR
- #206
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 68%
- Out of stock
- 0.0%
- Avg brand age
- 49 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
77
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
54%
Top 20: 94%
Open market
2%
- Bicycle66%
- Maverick12%
- CIBOAN9%
- SeptCity6%
- joyoldelf2%
- Tavoloverde1%
- Open — no brand owns it (2 brands, 2%)
Demand
Weekly Amazon search volume, last 32 weeks — -31.7% search growth over the last 90 days.Top red playing cards search terms
- bicycle rider back playing cards11K/yr
- red playing cards15K/yr
- playing cards red6K/yr
- bicycle 140th anniversary playing cards4K/yr
- red deck of cards5K/yr
- deck of cards red6K/yr
Top red playing cards products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bicycle Rider Back Playing Cards 2 Pack Poker Size Red and Blue
Bicycle$6.914.8★9,615 rev
Maverick Poker Playing Cards feature regular index numbers Each Maverick Poker Deck measures 2.5 x 3.5 inches
Maverick$4.134.7★2,321 rev
Bicycle 140th Anniversary Playing Cards Special Edition 1885 Design
Bicycle$12.864.8★584 rev
SeptCity Deck of Cards 2 Pack Plastic Waterproof Playing Cards Poker Set for Casino Games Family Game Night and Theme Parties Christmas Valentines Day Gift for Men and Women (Red)
SeptCity$7.624.0★52 rev
Bicycle Metalluxe Red Playing Cards - Premium Metal Foil Finish - Poker Size
Bicycle$12.214.6★168 rev
Newest
by launch date
Bicycle 140th Anniversary Limited Edition Exclusive Playing Cards Set with 1 oz Pure Gold 1 oz .999 Fine Silver or Bronze Commemorative Collector Coin (Mystery Unboxing Coin)
Bicycle$140.1739,790 rev
SeptCity Deck of Cards 2 Pack Plastic Waterproof Playing Cards Poker Set for Casino Games Family Game Night and Theme Parties Christmas Valentines Day Gift for Men and Women (Red)
SeptCity$7.6252 rev
Playing Cards Deck of Cards Poker Cards Jumbo Poker Size Large Print Playing Cards for Adults Seniors Card Games for Family Game Night Table Games Magic Casino Theme Party (Red)
Wkchxd$7.0089 rev
Bicycle Black and Gold Metalluxe Playing Cards Premium Foil Deck
Bicycle$10.22317 rev
Bicycle Color Series #6 Burgundy Playing Cards Poker Size Standard Index
Bicycle$9.368 rev
Trending
90-day click momentum
Bicycle Rider Back Playing Cards 12 Pack Poker Size Standard Index
Bicycle$22.794.8★
Bicycle Color Series #6 Burgundy Playing Cards Poker Size Standard Index
Bicycle$9.365.0★
Bicycle 140th Anniversary Limited Edition Exclusive Playing Cards Set with 1 oz Pure Gold 1 oz .999 Fine Silver or Bronze Commemorative Collector Coin (Mystery Unboxing Coin)
Bicycle$140.174.8★
Bicycle Rider Back Gold Deck
Bicycle$8.444.3★
Bicycle Purple Rider Back Playing Card Deck Poker Size
Bicycle$8.514.5★
What buyers say about red playing cards
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“add them to your collection”
“Worth the money”
“As Advertised”
“Bright colors”
“They are durable compared to other similarly priced cards”
“We enjoyed playing it”
“the design is beautiful”
“Easy to read”
“Very sturdy”
What buyers complain about
“Low Quality”
“The print quality isnt the best”
“take some time to break in”
“super thin”
“Small”
“With the grey background its very difficult to see the red”
“Not a good value”
“Its slick making it hard to grip”
“In addition, there is no texture on the card surface which also makes them slipperly and hard to handle”
“flimsy”
Top return reasons
Common questions
- Is red playing cards profitable to sell on Amazon United States?
- The niche generates $54K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -31.7%. Flapen's verdict: Skip it (40/100).
- How competitive is the red playing cards niche?
- 8 brands and 77 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in red playing cards?
- Top complaints mined from reviews: Quality-Overall, Print Quality, Durability. The return rate is 0.6%.
- What does it cost to enter the red playing cards niche?
- Listings span $4.13–$140.17; the average listing price is $16.04 (sweet spot $15–$100). The average incumbent carries 3,145 reviews — the moat a new listing must climb.