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Red Playing Cards

soft demand (-31.7% this quarter) — Red Playing Cards doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46

Market size 14Growth 9Conversion 76Competition 51Returns 97Price range 62Avg price 78Brand share 9Review moat 34Quality gap 23
This niche Category average · 3,143 niches

Is Red Playing Cards profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Red Playing Cards is a $54K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 40/100.

Red Playing Cards: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -31.7% over the last 90 days and 7.2% of searches end in a purchase.

$54K

revenue / yr

Units sold / yr5K
Search volume / yr-31.7%47K
Conversion rate7.2%
Avg price$16.04

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers8 · 77
Top-5 product click share54%
Open market4%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement68%
New entrants (1y)3· 0 succeeded
Avg rating4.6★
Avg reviews3,145

Top Red Playing Cards products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

$0$5K$11K$16K$22K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

77

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

54%

Top 20: 94%

Open market

2%

  • Bicycle66%
  • Maverick12%
  • CIBOAN9%
  • SeptCity6%
  • joyoldelf2%
  • Tavoloverde1%
  • Open — no brand owns it (2 brands, 2%)

Red Playing Cards demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume47KCVR7.2%Products25Brands8Top 5 Brands96%OOS Rate0.0%Rating4.6★Reviews3,145Avg BSR#206
2K2KSpike '26Prime Day '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

Top Red Playing Cards search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bicycle rider back playing cards11K/yr
  • red playing cards15K/yr
  • playing cards red6K/yr
  • bicycle 140th anniversary playing cards4K/yr
  • red deck of cards5K/yr
  • deck of cards red6K/yr

What reviews say buyers love and hate about Red Playing Cards

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Quality-Overall24%

Best quality

Collectibles17%

add them to your collection

Value For Money11%

Worth the money

Advertised Vs Actual Product9%

As Advertised

Color7%

Bright colors

What buyers complain about

70% of reviews
Quality-Overall20%

Low Quality

Print Quality14%

The print quality isnt the best

Durability6%

take some time to break in

Thickness6%

super thin

Size-Overall6%

Small

Red Playing Cards return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

40%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
28%
2Size-Overall
13%
3Color
12%
4Advertised Vs Actual Product
11%
5Print Quality
9%

Common Red Playing Cards questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Red Playing Cards 40/100 on Amazon United States — Skip it. The niche generates $54K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -31.7% over the last 90 days.
Red Playing Cards buyers on Amazon United States complain most about Quality-Overall, Print Quality, Durability, the themes mined from the niche's reviews. Its return rate is 0.6%.