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rainbow charizard

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 19Conversion 8Competition 84Returns 99Price range 27Avg price 95Brand share 3Review moat 71Quality gap 50

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$35.55

avg listing price — sweet spot $15–$100

Competition

Great31%

top-5 click share — an open shelf

Review moat

Good652.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay$5.58–$318.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-11.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$28K

$28K/yr · 117K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, rainbow charizard is a $28K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 42/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

rainbow charizard market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$36K–$44K
units × avg price
Conversion rate
0.7%
Avg BSR
#1,560
Page quality
0%
Prime
53%
Sponsored
45%
Out of stock
2.6%
Avg brand age
28 months
Avg seller age
152 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

8 rising

Sellers

167

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

31%

Top 20: 68%

Open market

1%

  • Pokémon93%
  • ポケモンカードゲーム3%
  • Crystalcommerce1%
  • タカラトミー(TAKARA TOMY)1%
  • INNOVA1%
  • Dan123yal0%
  • Open — no brand owns it (2 brands, 1%)

Demand & seasonality

Weekly Amazon search volume, last 78 weeks — -11.7% search growth over the last 90 days.
4K3KBlack Friday '25FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb, Mar · busiest ÷ quietest = 1.8×

Top rainbow charizard search terms

  • rainbow charizard23K/yr
  • charizard v13K/yr
  • charizard gx13K/yr
  • charizard vstar11K/yr
  • rainbow charizard pokemon card8K/yr
  • charizard vmax pokemon card7K/yr
  • shining charizard4K/yr
  • gigantamax charizard4K/yr
  • charizard v star4K/yr
  • charizard ex card6K/yr
All search terms

Top rainbow charizard products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5584%$1K6%$2K8%$2K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about rainbow charizard

What buyers praise and complain about, mined from review topics.

What buyers love

Collectibles36%

“Pretty decent collection”

Value For Money18%

“Great deal”

Quality-Overall14%

“Great Quality for Price”

Advertised Vs Actual Product9%

“As pictured”

Gifting Purpose7%

“It was a gift”

Fun/Entertainment Experience4%

“Some fun cards”

Suitability Beginner2%

“Good for starters or kids”

Correct Contents1%

“Perfect order pack”

Shape/Style1%

“Amazing🤩 The cards were in amazing shape”

Size-Overall1%

“this was a perfect fit”

What buyers complain about

Value For Money40%

“a little pricey”

Advertised Vs Actual Product26%

“False Advertisement”

Quality-Overall13%

“Bad quality”

Ethical Trade/Fair Trade3%

“This was a scam dont buy this stupid thing”

Gifting Purpose3%

“I would not get if your looking to give as a gift”

Product Condition2%

“were not new”

Size-Overall1%

“was short 2 cards”

Fun/Entertainment Experience1%

“As a parent, its frustrating to spend money on something thats supposed to be fun and special, only to watch your child feel disappointed”

Strength1%

“brittle as well”

Weight Heavy1%

“It was all bulk”

Top return reasons

Advertised Vs Actual Product47%
Size-Overall14%
Defective Material/Parts10%
Value For Money9%
Quality-Overall5%
Certifications2%
Functionality-Overall2%
Length1%
Gifting Purpose1%
Ethical Trade/Fair Trade1%

Common questions

Is rainbow charizard profitable to sell on Amazon United States?
The niche generates $28K/yr across 62 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Skip it (42/100).
How competitive is the rainbow charizard niche?
8 brands and 167 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in rainbow charizard?
Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.3%.
When does demand for rainbow charizard peak?
Demand peaks in Feb–Mar; the busiest month runs 1.8× the quietest.
What does it cost to enter the rainbow charizard niche?
Listings span $5.58–$318.33; the average listing price is $35.55 (sweet spot $15–$100). The average incumbent carries 653 reviews — the moat a new listing must climb.