Princess Poppy
a small market ($60K/yr) — Princess Poppy doesn't clear our bar today.
Flapen Score
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Is Princess Poppy profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Princess Poppy is a $60K/yr Amazon United States market (112K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 44/100.
Princess Poppy: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -6.9% over the last 90 days and 3.2% of searches end in a purchase.
$60K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 43 products
Top Princess Poppy products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Trolls 13-inch World Tour Poppy & Branch Friendship Plush 2-Pack Stuffed Animals Kids Toys for Ages 3 Up Amazon Exclusive by Just Play
- Price
- $22.24
- Rating
- 4.8/5
- Reviews
- 3,812
- Age
- 6y ago
Mattel DreamWorks Trolls Band Together Toys Best of Friends Pack with 5 Small Dolls & 2 Character Figures Includes Queen Poppy Doll
- Price
- $23.72
- Rating
- 4.7/5
- Reviews
- 554
- Age
- 2y ago
DreamWorks Trolls Juniors More Glitter Viva Festival Muscle
- Price
- $12.03
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 2y ago
DreamWorks Universal Trolls Poppy Girls 2 Piece T-Shirt and Short Set for Toddlers and Big Kids
- Price
- $16.86
- Rating
- 4.6/5
- Reviews
- 169
- Age
- 5y ago
DreamWorks Trolls Band Together Poppy and Viva 8-inch Plush Set
- Price
- $12.97
- Rating
- 4.8/5
- Reviews
- 640
- Age
- 2y ago
Trending
90-day click momentum
DREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $24.43
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
DreamWorks Trolls Juniors More Glitter Viva Festival Muscle
- Price
- $12.03
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 2y ago
DREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $21.09
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
DreamWorks Universal Trolls Poppy Girls 2 Piece T-Shirt and Short Set for Toddlers and Big Kids
- Price
- $16.86
- Rating
- 4.6/5
- Reviews
- 169
- Age
- 5y ago
DREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $21.15
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
Newest
by launch dateDREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $24.43
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
DREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $21.09
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
DREAMWORKS TROLLS Poppy Branch Barb Girls Short Sleeve Shirt 3 Pack for Toddler and Big Kids
- Price
- $21.15
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 11mo ago
DreamWorks Trolls Juniors More Glitter Viva Festival Muscle
- Price
- $12.03
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 2y ago
Mattel DreamWorks Trolls Band Together Branch Small Doll with Removable Outfit & Plush Hair Toys Inspired by the Movie
- Price
- $6.17
- Rating
- 4.7/5
- Reviews
- 1,381
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
133
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
42%
Top 20: 79%
Open market
6%
- DREAMWORKS TROLLS52%
- Mattel23%
- Hasbro12%
- Pillow Pets3%
- DreamWorks Animation SKG3%
- Fisher-Price2%
- Open — no brand owns it (6 brands, 6%)
Princess Poppy demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Nov, Dec · busiest ÷ quietest = 3.5×
Top Princess Poppy search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- poppy doll11K/yr
- princess poppy11K/yr
- trolls world tour toys14K/yr
- poppy troll doll7K/yr
- trolls figurines9K/yr
- trolls plush8K/yr
- branch trolls6K/yr
- trolls branch5K/yr
- trolls toys for boys6K/yr
- trolls stuffed animals5K/yr
What reviews say buyers love and hate about Princess Poppy
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Fun for kids and all ages”
“Good price”
“Cute Gifts”
“Just exactly what I wanted”
“The fabric is soft”
What buyers complain about
71% of reviews“Bigger than I expected”
“Expensive for what you get wait for sale”
“Not the quality youd expect”
“Too much wear on them looks like they would break”
“sound nothing like the original characters”
Princess Poppy return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Princess Poppy questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
