Princess Crafts
MaybeAn estimated 1.2% of orders come back. But the products selling today already average 4.6★, so Princess Crafts is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 3,143 Toys & Games niches · +14 vs the category median of 4660
- Market size
- $99K/yr95K searches / yr
- 90-day growth
- +21.4%search demand this quarter
- Competition
- 31%top-5 click share · 38 brands · 92 sellers
Flapen Score
Princess Crafts against its category
The dotted line is the Toys & Games average. Past it, Princess Crafts is stronger. Inside it, weaker.
Market
The Princess Crafts market on Amazon at a glance
Shoppers on Amazon United States searched for Princess Crafts 95K times last year and spent an estimated $99K. The top 5 brands take 50% of clicks. Demand peaks in Nov–Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 6.5% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- +21.4%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $99Ka year
- Peak month
- December5.1× the quietest month
- Top search term
- princess crafts31K searches a year
02 · Price
A sale here is worth $16.09.
Listings sell for $16.09 on average, from $5.92 to $33.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $16.09 that is $0 to $2K a year per listing.
- Average price
- $16.09inside the $15 to $100 sweet spot
- Price range
- $5.92–$33.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #127 within Craft Kits. It carries 2,030 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #127in Craft Kits
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 2,030per listing
- Listings tracked
- 52
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Princess Crafts products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Disney Princess Necklace Activity Case Jewelry Making Kit with Beads Charms & Strings Create Custom Princess Necklaces Craft Gift for Girls Ages 3+ Portable Storage Case Included
- Price
- $12.47
- Rating
- 4.7/5
- Reviews
- 21,994
- Age
- 9y ago

Make It Real: Disney Princess: Castle Style DIY Bracelet Kit - 332 pcs Jewelry Set Create 12 Bracelets 8 Exclusive Charms Girls & Kids Ages 6+
- Price
- $18.33
- Rating
- 4.5/5
- Reviews
- 211
- Age
- 2y ago

Skillmatics Poke-in Art Disney Princesses Mess-Free DIY Wood Craft Kit
- Price
- $30.72
- Rating
- 4.7/5
- Reviews
- 4,098
- Age
- 11mo ago

Disney Princess Create-A-Scene Over 80 Stickers Activity Pad to Color
- Price
- $7.33
- Rating
- 4.8/5
- Reviews
- 417
- Age
- 3y ago

Cute Princesses Stickers 24Sheets Make Your Own Princess Stickers Make a Princess DIY Sticker Princesses Make a Face Sticker Teacher Rewards Art Craft Party Supplies
- Price
- $9.43
- Rating
- 4.6/5
- Reviews
- 417
- Age
- 2y ago
Trending
estimated 90-day click momentum
Xvvti 16PCS Princess Party Favors- DIY Princess Wood Painting Kits with Art Supplies Fun Thank You Gifts Birthday Party& Goodie Bag Stuffers
- Price
- $14.92
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 11mo ago

Skillmatics Fun with Foam 3D Sticker Art Disney Princess Mess-Free Fun
- Price
- $14.89
- Rating
- 4.7/5
- Reviews
- 2,142
- Age
- 3y ago

Princess 4 IN 1 Craft Box for Kids | 24 Arts & Crafts for Girls Ages 4-8 | Unicorn Toddler Art Set Craft Kits All Supplies Included | Birthday Girl Preschool Projects 3 4 5 6 7 8 Year Old Girls
- Price
- $20.61
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago

JOYGATHER Princess Coloring Tablecloth for Kids Giant 30x72 Inch Poster with Castles Crowns Fairy Tale Icons Perfect for Girls Princess Party Games Royal Decorations Celebration Supplies
- Price
- $9.92
- Rating
- 4.7/5
- Reviews
- 240
- Age
- 1y ago

Skillmatics Poke-in Art Disney Princesses Mess-Free DIY Wood Craft Kit
- Price
- $30.72
- Rating
- 4.7/5
- Reviews
- 4,098
- Age
- 11mo ago
Newest
by launch date
Xvvti 16PCS Princess Party Favors- DIY Princess Wood Painting Kits with Art Supplies Fun Thank You Gifts Birthday Party& Goodie Bag Stuffers
- Price
- $14.92
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 11mo ago

Skillmatics Poke-in Art Disney Princesses Mess-Free DIY Wood Craft Kit
- Price
- $30.72
- Rating
- 4.7/5
- Reviews
- 4,098
- Age
- 11mo ago

JOYGATHER Princess Coloring Tablecloth for Kids Giant 30x72 Inch Poster with Castles Crowns Fairy Tale Icons Perfect for Girls Princess Party Games Royal Decorations Celebration Supplies
- Price
- $9.92
- Rating
- 4.7/5
- Reviews
- 240
- Age
- 1y ago

FUNNYB&G Foil Art Craft Kit for Girls 4-10 Years Old: Mess-Free & No-Glue Create 16 Sparkly Princess Unicorn Pictures Perfect Travel Toy & Birthday Gift for Kids (Princess)
- Price
- $17.78
- Rating
- 4.7/5
- Reviews
- 2,320
- Age
- 1y ago

Crayola Disney Princess Art Case (75ct) Art Kit for Kids Art Supplies Coloring Set Gift for Girls & Boys
- Price
- $22.62
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
38 rising
Sellers
92
Est. top-5 brand share
50%
Top 20: 89%
Est. top-5 click share
31%
Top 20: 73%
Open market
45%
- Skillmatics18%
- Melissa & Doug11%
- Tara Toys9%
- Make It Real7%
- Bendon5%
- Yaomiao5%
Demand
Princess Crafts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Princess Crafts search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- princess crafts31K/yr
- princess craft21K/yr
- princess crafts for girls ages 4-612K/yr
- princess arts and crafts9K/yr
- princess crafts for kids ages 3-56K/yr
- princess art7K/yr
- princess arts and crafts for kids 4-69K/yr
Reviews and returns
What reviews say buyers love and hate about Princess Crafts
We read the reviews and the return reasons for every product selling here.
“Do not stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Princess Crafts questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








