Princess Crafts
MaybeAn estimated 1.2% of orders come back. But the products selling today already average 4.6★, so Princess Crafts is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 3,143 Toys & Games niches · +14 vs the category median of 4660
- Market size
- $99K/yr95K searches / yr
- 90-day growth
- +21.4%search demand this quarter
- Competition
- 31%top-5 click share · 38 brands · 92 sellers
Flapen Score
Princess Crafts against its category
The dotted line is the Toys & Games average. Past it, Princess Crafts is stronger. Inside it, weaker.
Market
The Princess Crafts market on Amazon at a glance
Shoppers on Amazon United States searched for Princess Crafts 95K times last year and spent an estimated $99K. The top 5 brands take 50% of clicks. Demand peaks in Nov–Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 6.5% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- +21.4%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $99Ka year
- Peak month
- December5.1× the quietest month
- Top search term
- princess crafts31K searches a year
02 · Price
A sale here is worth $16.09.
Listings sell for $16.09 on average, from $5.92 to $33.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $16.09 that is $0 to $2K a year per listing.
- Average price
- $16.09inside the $15 to $100 sweet spot
- Price range
- $5.92–$33.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #127 within Craft Kits. It carries 2,030 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #127in Craft Kits
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 2,030per listing
- Listings tracked
- 52
04 · Newcomers
3 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Princess Crafts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
38 rising
Sellers
92
Top-5 brand share
50%
Top 20: 89%
Top-5 click share
31%
Top 20: 73%
Open market
45%
- Brand 118%
- Brand 211%
- Brand 39%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Princess Crafts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Princess Crafts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- princess crafts31K/yr
- princess craft21K/yr
- princess crafts for girls ages 4-612K/yr
- princess arts and crafts9K/yr
- princess crafts for kids ages 3-56K/yr
- princess art7K/yr
- princess arts and crafts for kids 4-69K/yr
Reviews and returns
What reviews say buyers love and hate about Princess Crafts
We read the reviews and the return reasons for every product selling here.
“Do not stick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Princess Crafts questions
Answered from the same tracked data.








