Skip to content
37

princess coloring books for girls 4-8

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 23Conversion 89Competition 19Returns 97Price range 21Avg price 33Brand share 6Review moat 73Quality gap 19

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great10.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good572.82

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$9.99

avg listing price — sweet spot $15–$100

Growth

Bad-4.9%

90-day search growth — must beat 0% to launch

Price range

Bad$5.16–$17.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$78K

$78K/yr · 75K searches

Competition

Bad77%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, princess coloring books for girls 4-8 is a $78K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

princess coloring books for girls 4-8 market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
$60K–$80K
units × avg price
Conversion rate
10.4%
Avg BSR
#133
Page quality
0%
Prime
100%
Sponsored
27%
Out of stock
1.0%
Avg brand age
45 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

30

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Disney62%
  • Bendon11%
  • Crayola10%
  • ZICOTO8%
  • BAZIC PRODUCTS7%
  • Disney Princess2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.9% search growth over the last 90 days.
5K4KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Top princess coloring books for girls 4-8 search terms

  • princess coloring books for girls 3-532K/yr
  • princess coloring books for girls 4-820K/yr
  • princess coloring10K/yr
  • disney princess coloring7K/yr
  • disney princess coloring books for girls 3-53K/yr
  • disney princess coloring books for girls 4-83K/yr
All search terms

Top princess coloring books for girls 4-8 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$12K30%$23K45%$35K60%$47K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about princess coloring books for girls 4-8

What buyers praise and complain about, mined from review topics.

What buyers love

Color36%

“Super pretty and colorful”

Fun/Entertainment Experience11%

“Colorful fun gift”

Size-Overall10%

“The small size made them easy to pack”

Quality-Overall10%

“really a quality book”

Value For Money9%

“Great Value”

Gifting Purpose6%

“Cute gift”

Thickness3%

“The cardstock was also thick so no bleed though”

Mess Free2%

“I love that they dont make a mess”

Drawing Experience1%

“If you have kids who love to draw then this is it”

Developmental Needs1%

“Good for toddlers”

What buyers complain about

Size-Overall18%

“The booklets are smaller than a normal printer page”

Color18%

“Half the page is already colored in”

Thickness12%

“Very thin pages”

Value For Money9%

“Disney Accompanied App is expensive not required”

Strength6%

“Flimsy paper”

Quality-Overall6%

“Poor quality set”

Advertised Vs Actual Product3%

“they are not what they appear”

Natural Resource Wastage3%

“Waste”

Ease Of Use3%

“Way too complicated for a little one to use”

Display Colors3%

“I hate when coloring books have the very flimsy cardboard color pages that you cant color on without coloring through”

Top return reasons

Size-Overall35%
Advertised Vs Actual Product16%
Value For Money14%
Color8%
Quality-Overall5%
Display Colors5%
Thin3%
Print Quality3%
Defective Material/Parts2%
Water Resistance2%

Common questions

Is princess coloring books for girls 4-8 profitable to sell on Amazon United States?
The niche generates $78K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.9%. Flapen's verdict: Skip it (37/100).
How competitive is the princess coloring books for girls 4-8 niche?
6 brands and 30 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in princess coloring books for girls 4-8?
Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 0.6%.
When does demand for princess coloring books for girls 4-8 peak?
Demand peaks in Nov–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the princess coloring books for girls 4-8 niche?
Listings span $5.16–$17.65; the average listing price is $9.99 (sweet spot $15–$100). The average incumbent carries 573 reviews — the moat a new listing must climb.