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Poker Chip Holder

soft demand (-14.1% this quarter) — Poker Chip Holder doesn't clear our bar today.

Flapen Score

49
Skip it

Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 46

Market size 26Growth 18Conversion 49Competition 58Returns 51Price range 87Avg price 95Brand share 69Review moat 88Quality gap 32
This niche Category average · 3,143 niches

Is Poker Chip Holder profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Poker Chip Holder is a $105K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 49/100.

Poker Chip Holder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.1% over the last 90 days and 3.9% of searches end in a purchase.

$105K

revenue / yr

Units sold / yr6K
Search volume / yr-14.1%110K
Conversion rate3.9%
Avg price$24.26

Who owns the niche?

The top 5 brands hold 64% of demand, so 36% of the market is open.

36%

open market share

Brands · sellers19 · 23
Top-5 product click share50%
Open market36%
Avg brand age45 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement83%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews236

Top Poker Chip Holder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

$0$5K$11K$16K$21K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

23

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

50%

Top 20: 88%

Open market

31%

  • LUOBAO20%
  • YH Poker17%
  • SEETOOOGAMES13%
  • Brybelly8%
  • sharkplay6%
  • JIESITE6%

Poker Chip Holder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume110KCVR3.9%Products30Brands19Top 5 Brands64%OOS Rate0.0%Rating4.6★Reviews236Avg BSR#18
3K2KHoliday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Top Poker Chip Holder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • poker chip holder61K/yr
  • poker chip tray19K/yr
  • poker chip rack6K/yr
  • poker chip trays6K/yr
  • casino chip holder5K/yr
  • poker chip trays & racks6K/yr
  • poker chips holder4K/yr
  • poker chip racks3K/yr

What reviews say buyers love and hate about Poker Chip Holder

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Quality-Overall18%

Good quality

Advertised Vs Actual Product18%

As expected

Size-Overall12%

Fit perfectly

Value For Money10%

For the money, this is a decent case

Efficiency8%

Works great

What buyers complain about

78% of reviews
Size-Overall21%

The chip racks do not fit my 39mm chips

Material Quality8%

Total junk literally is made up of terrible plastic and cardboard bottom

Assembly/Installation8%

They can't be stack

Comfort-Overall8%

Not very convenient

Handle Quality8%

Plastic Handle Broke

Poker Chip Holder return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

67%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
51%
2Advertised Vs Actual Product
9%
3Functionality-Overall
8%
4Defective Material/Parts
5%
5Quality-Overall
3%

Common Poker Chip Holder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Poker Chip Holder 49/100 on Amazon United States — Skip it. The niche generates $105K/yr across 30 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -14.1% over the last 90 days.
Search demand for Poker Chip Holder on Amazon United States peaks in Jan–Dec, where the busiest month runs 1.7× the quietest.