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Pokemon Advent Calendar 2022

Pokemon Advent Calendar 2022 shows a sweet-spot price point ($42.67 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.

Flapen Score

51
Worth a look

Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46

Market size 56Growth 45Conversion 15Competition 66Returns 81Price range 95Avg price 95Brand share 3Review moat 50Quality gap 38
This niche Category average · 3,143 niches

Is Pokemon Advent Calendar 2022 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Pokemon Advent Calendar 2022 is a $410K/yr Amazon United States market (801K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 51/100.

Pokemon Advent Calendar 2022: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +16.4% over the last 90 days and 1.2% of searches end in a purchase.

$410K

revenue / yr

Units sold / yr15K
Search volume / yr+16.4%801K
Conversion rate1.2%
Avg price$42.67

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers7 · 197
Top-5 product click share45%
Open market1%
Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement36%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews1,502

Top Pokemon Advent Calendar 2022 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

$0$12K$25K$37K$49K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

197

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

45%

Top 20: 93%

Open market

1%

  • Funko91%
  • Cinereplicas5%
  • Just Play2%
  • Super Mario1%
  • STAR WARS1%
  • NLIEOPDA1%
  • Open — no brand owns it (1 brand, 1%)

Pokemon Advent Calendar 2022 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume801KCVR1.2%Products28Brands7Top 5 Brands99%OOS Rate8.5%Rating4.5★Reviews1,502Avg BSR#14,197
300K200KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 165.6×

Top Pokemon Advent Calendar 2022 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • funko advent calendar110K/yr
  • funko pop advent calendar125K/yr
  • advent calendar funko32K/yr
  • bitty pop advent calendar28K/yr
  • funko advent17K/yr
  • calendario de adviento funko pop8K/yr
  • advent calendar funko pop27K/yr
  • fnaf advent calendar28K/yr
  • calendario de adviento funko8K/yr
  • five nights at freddys advent calendar19K/yr

What reviews say buyers love and hate about Pokemon Advent Calendar 2022

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Fun/Entertainment Experience33%

Kids loved it

Gifting Purpose16%

Best Christmas gift

Quality-Overall14%

Theyre well made

Collectibles11%

this is a great addition to my collection

Value For Money6%

Great value

What buyers complain about

71% of reviews
Size-Overall22%

Very small

Value For Money19%

Price was a little steep

Adhesion/Stickiness8%

Another thing is the glue tape that was used is stuck onto the holographic card

Quality-Overall6%

a little disappointed at lack of variety

Durability6%

Several of the trinkets got stuck to it and they broke

Pokemon Advent Calendar 2022 return rate & reasons

Why buyers send it back, as a share of all return requests.

1.7%

Return rate

48%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
31%
2Size-Overall
25%
3Advertised Vs Actual Product
23%
4Defective Material/Parts
10%
5Product Condition
4%

Common Pokemon Advent Calendar 2022 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pokemon Advent Calendar 2022 51/100 on Amazon United States — Worth a look. The niche generates $410K/yr across 28 tracked products. Search demand moved +16.4% over the last 90 days.
Search demand for Pokemon Advent Calendar 2022 on Amazon United States peaks in Oct–Nov–Dec, where the busiest month runs 165.6× the quietest.